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  • Culture, Institutions And International Strategy

    Culture, Institutions And International Strategy

    Culture, Institutions and International Strategy. For those firms who want to expand their business internationally, it is inevitable for them to face the cultural challenge. This article stresses the impact of culture on international operation as well. According to institutional-based view, informal and formal institutions have their own way to reduce risk. For informal ones, they rely on relational contact which is informal relationship based and personalized exchange. What is more, Human capital and Relationship

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    Essay Length: 1,160 Words / 5 Pages
    Submitted: January 29, 2011
  • Marketing Strategy

    Marketing Strategy

    VRDC2 STRATEGIC MARKETING PLAN Presented to Dr. Bruce Lammers Department of Marketing California State University, Northridge Team C2 Alim Kamat Industry: C November 24, 2004 I. Executive Summary VRDC2's aim is to offer the best quality VRD(Voice Recognition Device) products at a reasonable and affordable price. There were high expectations for VRDC2 throughout all ten periods but unfortunately, VRDC2 failed to meet any of the expectations. VRDC2 came out with a net contribution of

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    Essay Length: 4,744 Words / 19 Pages
    Submitted: March 2, 2011
  • Business Strategies In Africa

    Business Strategies In Africa

    1 Towards a Growth Strategy for Africa Marcel Fafchamps, Francis Teal, and John Toye REP/2001-06 Centre for the Study of African Economies Department of Economics, University of Oxford Manor Road Building, Oxford OX1 3UQ, United Kingdom csae.enquiries@Economics.ox.ac.uk November 2001 2 Executive Summary Now that China and India have found ways of growing out of poverty, attention has again turned to Africa. The purpose of this report is to ask which engines of growth can

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    Essay Length: 12,610 Words / 51 Pages
    Submitted: March 3, 2011
  • Marketing Strategy In Ecommece

    Marketing Strategy In Ecommece

    Marketin Strategy In E-Commerce * Browse essays using search option * Access free essay links resource page * Need help with paper writing services? * Bookmark our site for future reference Marketing Strategy and E-Commerce Introduction With the rapidly advancing technologies that are occurring in modern business, organisations are required to be ready, and able to adapt within their ever-changing environment. It is true across all diverse industries that in order to stay competitive, organisations

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    Essay Length: 4,506 Words / 19 Pages
    Submitted: March 6, 2011
  • Creating Lobbying Strategy For Stelco

    Creating Lobbying Strategy For Stelco

    BACKGROUND The lack of constant monitoring and effective investigating of the dumping and subsidizing of imported steel products into Canada and the lack of immediate remedies and trade reactions to address such a problem exaggerate the possibility of a failed court-supervised restructuring process for Stelco. If Stelco fails the restructuring process, it will lead the company to liquidation, which will harm the employees and the communities that depend on the company and make all

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    Essay Length: 2,917 Words / 12 Pages
    Submitted: March 6, 2011
  • Human Resource Strategy

    Human Resource Strategy

    DURBAN INSTITUTE OF TECHNOLOGY BUSINESS STUDIES UNIT SPECIALIST HUMAN RESOURCES MANAGEMENT PROGRAMME HUMAN RESOURCE STRATEGY FINAL ASSESSMENT STUDY YEAR: 2006 DATE: Saturday, 02nd September 2006 TIME/ DURATION: 08h00 Ð'- 12h00 (4 Hours) MAXIMUM MARKS: 100 PAGES (INCLUDING COVER): 02 EXAMINER: Rene' Graaf QUESTION 1: Case Study Formulate, implement and evaluate an HR strategy that addresses some of problems that exist at AltoTech. You are expected to make certain assumptions. Motivate and argue your choice of

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    Essay Length: 789 Words / 4 Pages
    Submitted: March 6, 2011
  • Role Of Computers In Marketing

    Role Of Computers In Marketing

    THE ROLE OF COMPUTERS IN MARKETING Marketing is the process by which goods are sold and purchased. The aim of marketing is to acquire, retain, and satisfy customers. Modern marketing has evolved into a complex and diverse field. This field includes a wide variety of special functions such as advertising, mail-order business, public relations, retailing and merchandising, sales, market research, and pricing of goods. Businesses, and particularly the marketing aspect of businesses, rely a great

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    Essay Length: 1,761 Words / 8 Pages
    Submitted: March 7, 2011
  • Strategic Formulation For Dell's Computer

    Strategic Formulation For Dell's Computer

    Strategic Plan Overview - Dell Computer Corporation The advent of Dell Computer Corporation (DCC) in 1984 brought another milestone into already existing computer technological arena. Since its inception, DCC has used innovative marketing strategies to move the computer market to a different level and today DCC ranks among the world's largest computer systems companies. Dell pioneered the culture of selling personal computers directly to the customers without the involvement of the middleman. This concept has

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    Essay Length: 1,253 Words / 6 Pages
    Submitted: March 7, 2011
  • Computer In Our Lives

    Computer In Our Lives

    Our lives have changed greatly because of advances in computer technology. Many of our traditional habits have also changed because of computers. Things that were only dreams a few years ago are now possible due to computers. If one day all the computer systems were to stop working, we would have huge problems. In the banking system computers are now vital for all parts of the financial business. They allow the bank to save time

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    Essay Length: 420 Words / 2 Pages
    Submitted: March 7, 2011
  • My Travel Marketing Strategy

    My Travel Marketing Strategy

    Introduction There are many elements to developing a marketing strategy. However, each element of a marketing strategy should in essence add customer value to the products or services being offered. Indeed the main purpose of marketing management is to bridge the gap between the multiple divisions of an organization and the internal and external business environment. The marketing management is accountable for various activities such as product development, promotion, pricing and distribution decisions, as well

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    Essay Length: 1,971 Words / 8 Pages
    Submitted: March 7, 2011
  • Madonna Strategy

    Madonna Strategy

    This case study covers the foundation of Madonna's Business Success & her ability to sustain her reign as 'Queen of Pop' throughout the last 20 years. 1. Describe & explain the strategy being followed by Madonna in terms of the explanation of competitive strategy given in Chapter 5. Using Bowman's theory of the Strategy Clock, the competitive strategy option Madonna is following is 'Focused Differentiation'. She has products that are perceived as high quality, have

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    Essay Length: 587 Words / 3 Pages
    Submitted: March 8, 2011
  • Mcdonald's Operational Strategy

    Mcdonald's Operational Strategy

    Overview McDonald's is the chief global foodservice retailer with more than 30,000 local restaurants serving nearly 50 million people in over 119 countries each day. The example that we used as a guide is restaurant; the scope of business is fast food. The first McDonald's was opened in May 15th, 1940 by two brothers Richard & Maurice McDonald. The restaurant first sold - barbeque ribs, beef and pork sandwiches. After a survey was done the

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    Essay Length: 781 Words / 4 Pages
    Submitted: March 8, 2011
  • Competitive Strategy Through Robi Hood

    Competitive Strategy Through Robi Hood

    Robin Hood, the legendary outlaw of the 12th century England, was famous for robbing the rich and distributing the money to the poor people of the town. Though his actions were against the law, his noble deeds in distributing the money amongst the needy earned him a good reputation amongst the town folks and evoked a sense of heroism amongst us readers. Though the deeds of Robin Hood are a part of the English folklore,

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    Essay Length: 1,805 Words / 8 Pages
    Submitted: March 8, 2011
  • Effects Of Computer Technology In Schools

    Effects Of Computer Technology In Schools

    A computer is, "a programmable electronic device that can store, retrieve and process data". This tool once predominately used in homes and offices is making its way into our educational system. Computer technology is a growing part of our society today. The increase of computer technology usage in schools has enhanced student learning. Therefore, it can be seen that there are many effects of computer technology in schools. Computer technology allows greater collaboration with peers

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    Essay Length: 603 Words / 3 Pages
    Submitted: March 9, 2011
  • L'OrйAl's Global Brand Management Strategies

    L'OrйAl's Global Brand Management Strategies

    Scientific Approach, One of the Group's most recent challenges is the African market. The Group merged and purchased Soft Sheen and Carson, thereby offering African consumers a new product line. The chosen approach was scientific. Alain Evrard, L'Orйal's managing director for Africa, the Orient and the Pacific, explains that L'Orйal boosted African awareness of the combined brands by: "educating hairdressers about our products and providing training in how to use them."They opened a Chicago

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    Essay Length: 270 Words / 2 Pages
    Submitted: March 9, 2011
  • Computer Literacy

    Computer Literacy

    English II 31 October 2005 Research Paper Computers as a Part of Primary Education Today's society is becoming more and more dependent on electronic devices. The skill needed by normal everyday people has changed over the years. The population needs to become more computer smart if it is to stay abreast with technology. Computers in the classroom are a great way to motivate, teach, and learn for not only the student, but for the teacher.

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    Essay Length: 1,100 Words / 5 Pages
    Submitted: March 9, 2011
  • Marketing Strategies

    Marketing Strategies

    Index. • Product Research and development • Positive Thinking and Effective Marketing Go Hand in Hand: • Marketing Mix • Validity of dead sea products and their health benefits. • Acne Aging and skin problems Arthritic Disorders • Balneotherapy Bromine • Cellulite Calcium Chlorine • Dandruff Dry skin • Firming Breasts • General Stress • Hair • Insomnia Iodine • Magnesium • Pelotherapy Potassium Psoriasis • Rheumatism • Skin Skin Allergies Skin problems Sodium Sulfur

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    Essay Length: 6,304 Words / 26 Pages
    Submitted: March 9, 2011
  • Strategy Formulation

    Strategy Formulation

    SOUTHWEST AIRLINES Company Profile Southwest Airlines Co. ("Southwest") is a major domestic airline that provides primarily short haul, high-frequency, point-to-point, low-fare service. Southwest was incorporated in Texas and commenced Customer Service on June 18, 1971 with three Boeing 737 aircraft serving three Texas cities - Dallas, Houston, and San Antonio. Today Southwest operates over 400 Boeing 737 aircraft in 62 cities. Southwest has the lowest operating cost structure in the domestic airline industry and consistently

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    Essay Length: 526 Words / 3 Pages
    Submitted: March 10, 2011
  • ..In The Era Of Computer Mediated Communication, Distance No Longer Matters

    ..In The Era Of Computer Mediated Communication, Distance No Longer Matters

    The social impact of the Internet has been under close scrutiny for many years. One issue that has generated a great deal of debate among researchers is the effect of Internet use on interpersonal connectivity (Sproull & Kiesler, 1991; Uslaner, 2000). Three major conflicting findings have been reported: Internet use decreases social ties, Internet use increases social ties, and Internet use neither decreases nor increases social ties (Wellman, Haase, Witte, & Hampton, 2001). The current

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    Essay Length: 992 Words / 4 Pages
    Submitted: March 11, 2011
  • My Goals, My Strategies, My Plan Of Action!

    My Goals, My Strategies, My Plan Of Action!

    Entering this course has challenged me to think about why I chose this path, leading me to identify my goals. My first goal is to obtain my bachelor's degree in business, with emphasis in accounting. Secondly, I plan to take the CPA/CMA exam to receive my certification. Lastly, as I should say ultimately, I plan to establish my own accounting business, specializing in assisting my community, individuals, and small business with finance and accounting needs.

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    Essay Length: 721 Words / 3 Pages
    Submitted: March 12, 2011
  • Case Apple Computers, Inc.

    Case Apple Computers, Inc.

    General External Environment Demographic Segment The demographic for Apple computers is finally changing in its favor. While Apple was once a significant rival to IBM and a leader in personal computers, it watched its et share slide as it was slow to integrate Microsoft products into its operating systems. Apple had a policy of trying to maintain their current clientele by innovative products, but have since began a new aggressive campaign aimed at attracting new

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    Essay Length: 645 Words / 3 Pages
    Submitted: March 12, 2011
  • Supply Strategy

    Supply Strategy

    Purchasing Plan for Penfield Inc. Mission Statement: Penfield Incorporated's Purchasing Department Mission is to provide cost savings to our corporate operations, while ensuring honesty, superiority and effectiveness as we achieve a top in class procurement process. Our teamwork is based on open cooperation within departments and creative solutions with customer-focused goals. Vision Statement: The goals of the Purchasing Department is to provide material and support at the best value for the entire company in a

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    Essay Length: 711 Words / 3 Pages
    Submitted: March 12, 2011
  • Grand Strategies

    Grand Strategies

    Grand Strategies Before a grand strategy can be defined, Chrysalis must be compared to the possibilities of generic strategies and matched, if possible, with at least one. In this respect, two of the three generic strategies listed in J.A. Pearce and R.B. Robinson's Strategic Management fit the long-term objectives of this strategic plan. These are: 2. 2. Striving to create and market unique [programs] for varied customer[s] through differentiation. 3. 3. Striving to have special

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    Essay Length: 580 Words / 3 Pages
    Submitted: March 13, 2011
  • Mgt 350 Critical Thinking: Strategies In Decision Making

    Mgt 350 Critical Thinking: Strategies In Decision Making

    Work Related Problem University of Phoenix Mgt 350 Critical Thinking: Strategies in Decision Making September 22, 2005 Work Related Problem Brief Background Employee's performance: Employee known as Jane had a past romantic relationship with the owner of a small company. The owner broke-up with this employee just recently, however, Jane agreed to keep her position with the company provided she will perform her duties and responsibilities in accordance to company's expectations. In addition, she

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    Essay Length: 682 Words / 3 Pages
    Submitted: March 13, 2011
  • Management Strategies On Mcdonald's Corporation

    Management Strategies On Mcdonald's Corporation

    Assignment Report of case study on Management Strategies of McDonald's Corporation Jun 2006 Table of Content INTRODUCTION 1 ORGANIZATIONAL BACKGROUND 1 LOW THREAT OF ENTRY 2 Economies of scale, Learning Curve and Experience Curve 2 Brand differentiation 3 Cost and technology advantage 3 Access to distribution channels 4 HIGH THREATS FROM SUBSTITUTES 4 Price and quality 4 Better performance/service 5 Different industry(Similar product) 5 HIGH THREATS FROM THE BARGAINING POWER OF BUYERS/CUSTOMERS 6 Forcing

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    Essay Length: 3,095 Words / 13 Pages
    Submitted: March 13, 2011

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