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Last update: August 25, 2015
  • Consumer Value Management - Olympic Rent-A-Car Case Study

    Consumer Value Management - Olympic Rent-A-Car Case Study

    Msc Marketing, Priyanka Kamble, 17321418, Consumer Value Management, BU7212, Individual Assignment- I, Date: 23rd January 2019. Olympic Rent-A-Car Case Study 1.What are the strengths and weaknesses of the current Medalist program for Olympic and its customers? Olympic (a) Strengths 1.) Members from the Medalist program only account to 8% rentals but contribute of the 21% to the total revenue generated. 2.) The loyalty program can help Olympic gain customer insights, which can help them with

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    Essay Length: 1,247 Words / 5 Pages
    Submitted: January 25, 2019
  • Overdose in a Patient Case Study

    Overdose in a Patient Case Study

    Dark. Cold. Scared. I woke up in a hospital bed with no one around. I don’t even remember how I got here, but all I know is my past must have led me here[a]. I grew up in a broken household for as long I can remember. I live with just my dad, he cares for me whenever he’s not drinking. I used to have a brother, Elijah, and a mother, but that’s history now.

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    Essay Length: 1,232 Words / 5 Pages
    Submitted: January 26, 2019
  • High Frequency Trading Hbs Case Study

    High Frequency Trading Hbs Case Study

    Investments HIGH FREQUENCY TRADING Question 1 : Over 200 years ago, in 1790, the Philadelphia Stock Exchange (PHLX) was created. PHLX was the first equity market created in the United States, and was soon followed by the creation of the New York Stock Exchange (NYSE), founded in 1817. Equity markets since, have played a crucial role in the growth and development of publicly traded corporations and in the creation of wealth for investors. Through equity

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    Essay Length: 2,753 Words / 12 Pages
    Submitted: January 31, 2019
  • Novartis Finance Case Study

    Novartis Finance Case Study

    Patent is a monopoly right of an inventor for a limited period. Many countries in the world, the patents are granted for a maximum term of 20 years. However, there are patentees (mostly pharmaceutical companies) they want to extend this monopoly right beyond the period of 20 years. So what do they do? Usually When it comes to the end of the term, these companies make trivial variations to the existing patented invention and files

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    Essay Length: 328 Words / 2 Pages
    Submitted: February 3, 2019
  • Star Technologies, Inc. Audit Case Study

    Star Technologies, Inc. Audit Case Study

    Star Technologies, Inc. This Virginia-based computer manufacturer found itself trapped in its industry’s short product life cycle. The company incurred heavy Research and Development expenditures to develop new products, only to have those products soon become obsolete. Management began tampering with the company’s accounting records to conceal its deteriorating financial condition. Fallen Star By the end of fiscal 1989, Star faced a financial crisis. Because of changes in computer technology and a slowdown in petroleum

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    Essay Length: 1,943 Words / 8 Pages
    Submitted: February 3, 2019
  • Rosewood Managerial Accounting Case Study

    Rosewood Managerial Accounting Case Study

    General Question: Should Rosewood adopt a corporate or individual brand strategy? The case write-up should be a maximum of two single-spaced pages with font-size 11.5 points or larger and standard margins (1" all around). You are allowed an additional four pages of exhibits. Less is more. Keep in mind that exhibits should not be used simply as an extension of textual material. For each case follow the directions given. Here is additional information from the

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    Essay Length: 1,747 Words / 7 Pages
    Submitted: February 8, 2019
  • Black Stone Case Study

    Black Stone Case Study

    To assess this loan purchasing deal on a discount cash flow basis, a discount rate should be selected carefully. and our group decide to make use of the CAPM model to estimate the cost of capital of this blackstone since we are already given the beta of this asset. After we plug in the five year average return of S&P 500, which is around 12.8%(2003~2007) and 5 year average 10-year treasury billing yield, which is

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    Essay Length: 438 Words / 2 Pages
    Submitted: February 10, 2019
  • M&m Pizza Case Study

    M&m Pizza Case Study

    Overview Today we will talk about M&M Pizza’s repurchasing plan why they want to repurchase and how this plan affects company and shareholders under 2 scenarios which are with and without corporate tax law. And after that we will discuss our recommendation to this plan. Company Background M&M Pizza is a premium pizza, with full penetration of the Francostan Market. Although it’s generating strong and steady profit of about F$125 million per year for so

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    Essay Length: 1,891 Words / 8 Pages
    Submitted: February 10, 2019
  • Pakwheels.Com Digital Marketing Case Study

    Pakwheels.Com Digital Marketing Case Study

    Visit of Mr. Farhan Duraiz of PakWheels.com to our MBA program on 18 November 2018 to deliver a session on Digital Marketing in the context of PakWheels.com V1 3 Dec 2018 Mr. Farhan Duraiz gave a session on Digital Marketing with PakWheels.com as a case study. Technology is shaping business Farhan opened the session by noting that 60% of Consumers want to interact with businesses online; 63% of consumers expect brands to show them personalized

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    Essay Length: 2,225 Words / 9 Pages
    Submitted: February 10, 2019
  • Vodafone Case Study

    Vodafone Case Study

    Vodafone Ireland: Case Study Journal Date of Research References Time Duration 12 May IT Service Management - Global Best Practices (Volume I) 1 day 12 May Architecture & Patterns for IT Service Management, Resource Planning, and Governance: Making Shoes for the Cobbler’s Child 2 hours 30 minutes 12 May http://en.wikibooks.org/wiki/ITIL_v3_%28Information_Technology_Infrastructure_Library%29/Service_Design 3 hours 13 May ITIL Lite: A Road Map to Full Or Partial ITIL Implementation 4 hours 14 May http://en.wikipedia.org/wiki/ITIL 1 hour 15 May http://www.eprogram.com.au/

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    Essay Length: 3,346 Words / 14 Pages
    Submitted: February 11, 2019
  • Zopa Brand Redesign Case Study

    Zopa Brand Redesign Case Study

    The Zopa Memo To:Gemma Newton * Situation Although Zopa has been UK’s leading technology-enabled peer-to-peer lending service and has earned a good reputation as the “Most Trusted Personal Loan Provider”, it still needs a strong and distinct brand identity to increase its customer base and make its brand a household name. Facing the situation that the senior management envisioned Zopa for dramatic growth, you are thinking of changing the brand image and redesigning the brand.

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    Essay Length: 567 Words / 3 Pages
    Submitted: February 11, 2019
  • Revord Refrigeration Case Study

    Revord Refrigeration Case Study

    REVORD REFRIGERATION CASE STUDY Revord Refrigeration is a manufacturer of refrigerators. From its inception until 2 years ago, the company had a steady record of growth in sales, assets, and profits. During the second half of 2017 the company experienced a drop in demand for refrigerators. 2018 continued to be a poor year and, despite intense marketing efforts that included high discounts and extended credit, sales barely increased. Inventories ballooned and the company’s payments to

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    Essay Length: 521 Words / 3 Pages
    Submitted: February 12, 2019
  • Vodafone Case Study

    Vodafone Case Study

    Vodafone Ireland: Case Study Journal Date of Research References Time Duration 12 May IT Service Management - Global Best Practices (Volume I) 1 day 12 May Architecture & Patterns for IT Service Management, Resource Planning, and Governance: Making Shoes for the Cobbler’s Child 2 hours 30 minutes 12 May http://en.wikibooks.org/wiki/ITIL_v3_%28Information_Technology_Infrastructure_Library%29/Service_Design 3 hours 13 May ITIL Lite: A Road Map to Full Or Partial ITIL Implementation 4 hours 14 May http://en.wikipedia.org/wiki/ITIL 1 hour 15 May http://www.eprogram.com.au/

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    Essay Length: 3,346 Words / 14 Pages
    Submitted: February 12, 2019
  • Risk Manaegment Finn 3623 Final Case Study Fall 2018

    Risk Manaegment Finn 3623 Final Case Study Fall 2018

    Risk Management FINN 3623 Final Case Study Fall 2018 Case Background Your Team is starting a new airline. Your territory is the European Continent. You are to: 1. Organize your new airline’s departments 2. Name your Airline 3. Define your target market(s) – with supported documentation pro/con 4. Demographic research into potential locations for your HUB of operations pro/con 5. Select your HUB – complete research documentation supporting your selection pro/con 6. Demographic research into

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    Essay Length: 352 Words / 2 Pages
    Submitted: February 16, 2019
  • The Boeing 7e7 Case Study

    The Boeing 7e7 Case Study

    The Boeing 7e7 Case Study Robby Multani, Akash Nawal, Romit Babbar, Anshul Rajgarhia, Pratik Deshmukh, Prikshit Ravesh What is an appropriate required rate of return to use in the capital budgeting decision? Under what circumstances is this project economically attractive? The given IRR is 15.7%, meaning that the rate of return should be of equal value in order to have a NPV value greater than zero. The goal of this project should be to have

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    Essay Length: 466 Words / 2 Pages
    Submitted: February 17, 2019
  • Guidelines for Case Study Analyses

    Guidelines for Case Study Analyses

    Guidelines for Case Study Analyses What is a case? A case presents a set of facts about a management situation. Typically, there is some problem or opportunity faced by the organization, and a decision needs to be made about the appropriate course of action. Cases place the student at the scene of the action with the expectation that a well-reasoned solution will be developed. Cases are based on real business events that have taken place.

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    Essay Length: 1,075 Words / 5 Pages
    Submitted: February 18, 2019
  • Allen Park Power Case Study

    Allen Park Power Case Study

    Executive Summary Allen Park Power Ltd. (APPL) is a municipal power company, it provides electrical generation, distribution and sales to the citizens and industry within city boundaries. These are the metrics used to evaluate the success of the recommendation listed below. We outlined several alternatives at the corporate level available to Allen Power Park Ltd. including procuring product overseas, hiring a specialist that is familiar with this market in Asia. Implementing a procure to pay

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    Essay Length: 840 Words / 4 Pages
    Submitted: February 18, 2019
  • Mike Miller (a) – Hbs Case Study

    Mike Miller (a) – Hbs Case Study

    Mike Miller (A) – HBS Case Study What leads us to make pivotal decisions that will impact our professional and personal lives? After reading the Mike Miller HBS Case Study, we learned the implications of our choices, the importance of “match” and especially “mismatch” when looking for the ideal post-MBA career and the relevance of prioritization. Mike Miller is a confident, ambitious and talented professional. The Frontier Case repeatedly demonstrates his high sense of

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    Essay Length: 1,439 Words / 6 Pages
    Submitted: February 25, 2019
  • New Heritage Doll Cmpany Case Study

    New Heritage Doll Cmpany Case Study

    New Heritage Doll Cmpany Case Study Executive Summary: New Heritage Dolls was founded in 1985 by Ingrid Beckwith. The company mainly produce the dolls which are have unique storylines and wholesome themes. In 2009, the company has $245 million revenue and $27 million of operating profit through production, retailing, and licensing. Recently, with the grow of company, New Heritage begin to have financial analyses, and focus on the forecasting for the net present value, internal

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    Essay Length: 650 Words / 3 Pages
    Submitted: February 26, 2019
  • Tasty Frozen Treats, Inc. Case Study

    Tasty Frozen Treats, Inc. Case Study

    Running Head: Tasty Frozen Treats, Inc. Case Study Tasty Frozen Treats, Inc. Case Study By Priscilla Vazquez Colorado Christian University In this paper as the research consultant, I will analyze the methods used in the process of choosing the three new flavors to launch nation-wide by Tasty Frozen Treats, Inc. I will review the methods and approaches taken by the company’s marketing department and attempt to answer each as accurately and systematically as possible. What

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    Essay Length: 615 Words / 3 Pages
    Submitted: March 5, 2019
  • Case Study 4 Pick Me Up

    Case Study 4 Pick Me Up

    Case study#4 PICK ME UP Situation Ronnie De Guzman is a geodetic engineer assigned at the bureau of Lands. His job is to conduct survey of all land applications. The job includes: Actual ground verification, Assessment of land use and investigation of applicants and land claimants of the subject application before the title is awarded. Just like any other government employee, the salary he received is just enough for his daily needs it is not

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    Essay Length: 452 Words / 2 Pages
    Submitted: March 5, 2019
  • Shoes for Moos Case Study

    Shoes for Moos Case Study

    Cases in marketing strategy MacDara Hosty Module MK8102 Assignment 2: Red Bull ‘The Anti-Brand’ Signed Statement: We have read the University’s code of practice on plagiarism. We hereby certify this material, which we submit for assessment on the programme of study leading to the award of Bachelor of Commerce, is entirely our own work. It has not been taken from the work of others, except to the extent that such work has been cited and

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    Essay Length: 1,421 Words / 6 Pages
    Submitted: March 7, 2019
  • New York Life and Immediate Annuities Case Study

    New York Life and Immediate Annuities Case Study

    MKTG 763 Seminar in Sales Management New York Life and Immediate Annuities by Chunxiao Bao David Warren-Angelucci Peyman Mortezaie Wei-Chen Wu ________________ 1. Problem Statement The owner of NYL (New York Life), Ted Mathas, wants to inspire a growth in the market for immediate annuities, titling GLI (Guaranteed Lifetime Income) as the name NYL gives its customised immediate annuities, while, at the same time, trying to capture a significant percentage of that market share. However,

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    Essay Length: 3,060 Words / 13 Pages
    Submitted: March 11, 2019
  • Ecocomoics Case Study About Dumping

    Ecocomoics Case Study About Dumping

    COVER PAGE OF ASSIGENMENT TASK Course code :- ECO515 Course Title:- Managerial Economics Course Instructor:- Dr. Tushinder Preet Kaur Academic task Detail :- Case study analysis Date of allotment:- Date of Submission;- 10 SEP 2018 Declaration: We declare that this assignment is our team work. We have not copied it from any other student’s work or from any other source except where due acknowledgement is made explicitly in the text, nor has any part been

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    Essay Length: 5,632 Words / 23 Pages
    Submitted: March 16, 2019
  • This Case Study Is About the Korea Auto Insurance Company.

    This Case Study Is About the Korea Auto Insurance Company.

    Headquarters’ Overhead Cost Allocation at Korea Auto Insurance Co. Inc. This case study is about the Korea Auto Insurance company. In this case study the branch manager of the Taejon city is frustrated as he saw that though the net income increased in the year 2008 than 2007 but he also saw that the costs are also going higher. He did a detailed study of the total costs and cost allocation during these two years.

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    Essay Length: 839 Words / 4 Pages
    Submitted: March 17, 2019

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