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Mgcr 331 How It Affects the Business

Essay by   •  February 7, 2019  •  Study Guide  •  270 Words (2 Pages)  •  12 Views

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How IT affects the business

  • Automates, supports human info processing
  • Has been a role of IT in business for many decades
  • Expands the productivity of knowledge workers
  • Facilitates new processes and strategy
  • New business strategy (sell directly to customers)
  • New product strategy (customize products for individual needs)
  • Transforms existing markets
  • Music, movies, TV, books etc.

Competitive Strategies = Quality x Cost x Delivery x Safety x Employee Engagement x (Innovation)

Case 10.1

Pros:

  • More control
  • Econ of scale – can use this central system on all other brands
  • Can customize their future data structure

Cons:

  • Have to hire people (hard to get good ppl)
  • If it goes wrong, what to do
  • Limited to their own resources
  • Don’t have access to “best of breed”

Suggestion:

  • Look at the historical data, identify and analyze the problem

Session 7:

2. Decision to make it out the market

- decide target audience

- price

- advertise (social media)

- how to differentiate yourself

- who can develop the games? (Nintendo themselves or third party or third party under license)

- the design itself

- the life span – “half life” of it, when will the new one come out, working on the new one

- the distribution channel, where to sell it?

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