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Last update: May 13, 2015
  • Ggi Market Plan

    Ggi Market Plan

    Running head: GGI MARKET PLAN Measuring the Results of GGI's Marketing Plan March 29, 2007 Measuring the Results of GGI's Marketing Plan The Marketing team recommended ten major options for GGI. 1. a logo 2. a slogan 3. repackage products to an ...

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    Essay Length: 670 Words / 3 Pages
    Submitted: April 20, 2011
  • Marketing Plan

    Marketing Plan

    Background Information This project outlines the marketing plan for a new all-inclusive resort ...

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    Essay Length: 4,585 Words / 19 Pages
    Submitted: April 25, 2011
  • Marketing Plan

    Marketing Plan

    Contents 1.0 Executive Summary 5 2.0 Situation Analysis 6 2.1 Market Summary 6 2.1.1 Market Demographics 7 2.1.2 Market Needs 8 2.1.3 Market Trends 9 2.1.4 Market Growth 10 2.2 SWOT Analysis 10 2.2.1 Strengths 10 2.2.2 Weaknesses 11 2.2.3 Opportunities 11 ...

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    Essay Length: 2,990 Words / 12 Pages
    Submitted: April 27, 2011
  • Marketing Plan

    Marketing Plan

    The process to develop a trade plan must be similar to the process when a boy begins to take his first steps. One is due to learn and to discover the market, to develop the enterprise capacities, to know the strengths and weaknesses, within the framework ...

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    Essay Length: 1,562 Words / 7 Pages
    Submitted: April 28, 2011
  • Marketing Plan For Business Basic Phone Company

    Marketing Plan For Business Basic Phone Company

    Executive Summary Business Basic Phone Company is currently in the maturity phase, with competitors increasing and customer needs changing. The following report investigates possible changes such as trade in schemes and expanding the target market, ...

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    Essay Length: 2,125 Words / 9 Pages
    Submitted: May 4, 2011
  • Marketing Mini-Project

    Marketing Mini-Project

    Category: Woman or manÐŽ¦s shoes Three Stores: Aldo, Payless Shoes, SportÐŽ¦s Check, Observations We pick three different stores that have different characteristics throughout the store decoration, sales, and the style of the shoes that each of the store ...

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    Essay Length: 1,170 Words / 5 Pages
    Submitted: May 6, 2011
  • Marketing Plan - Russia

    Marketing Plan - Russia

    Introduction In modern Russia marketing only just begins to be developed. Conducting strategic investment policy and strategic marketing is hindered because of the general unsteady state of the economy, uncertainty of political situation, not realizing of ...

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    Essay Length: 8,103 Words / 33 Pages
    Submitted: May 6, 2011
  • La Fitness Marketing Plan Phase Iii

    La Fitness Marketing Plan Phase Iii

    "LA Fitness grew out of three clubs, each owned by one of the founders. In 1990 Fred Turock, Jeremy Taylor and David Turner decided to get together to jointly manage these clubs, with the aim of building up a network of gyms with first class ...

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    Essay Length: 1,824 Words / 8 Pages
    Submitted: May 7, 2011
  • Dutch Boy Paints Marketing Plan For Puerto Rico

    Dutch Boy Paints Marketing Plan For Puerto Rico

    Table of Contents I. Executive Summary 3 II. Marketing Plan 4 A. Situation Analysis 4 B. Environmental Analysis 8 C. Objectives 10 D. Marketing Strategy 11 E. Action Programs 18 F. Budgeting 22 G. Resources 25 H. Controls 25 I. Contingency Planning 27 ...

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    Essay Length: 6,060 Words / 25 Pages
    Submitted: May 9, 2011
  • Marketing Plan:Phase Iii

    Marketing Plan:Phase Iii

    iPod Freedom Paper III The "iPod Freedom" provides not only significant storage capacity to the tune of 90GB for downloading MP3s, but it also gives customers the power to listen to unlimited radio channels via a Satellite Radio subscription or ...

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    Essay Length: 1,418 Words / 6 Pages
    Submitted: May 10, 2011
  • The Strategic Marketing Plan

    The Strategic Marketing Plan

    Ambi-Pur was launched in 2002. The brand comes from the International stable of Sara lee and is the largest brand in the Household and Beauty care division of the company. Ambi Pur is the No.1 brand in Europe. In India, Ambipur was launched as a air ...

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    Essay Length: 367 Words / 2 Pages
    Submitted: May 10, 2011
  • Marketing Plan For An Existing Business

    Marketing Plan For An Existing Business

    ... for the do-it-yourself projects and kilns in the back ...

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    Essay Length: 4,524 Words / 19 Pages
    Submitted: May 10, 2011
  • New Product Marketing Plan Counpon Scanner

    New Product Marketing Plan Counpon Scanner

    ScanZ Technologies Coupon eCompanion® Marketing Plan   Table of Contents Executive Summary 5 Product Description 7 Customer 7 Value Proposition: 7 Product Features: 8 SWOT Analysis 9 Strengths: 9 Weaknesses: 9 Opportunities: 9 Threats: 9 Target ...

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    Essay Length: 4,306 Words / 18 Pages
    Submitted: May 12, 2011
  • Mcbride Financial - Marketing Plan

    Mcbride Financial - Marketing Plan

    Marketing Plan Matthew Sawyer University of Phoenix BSA310 William Schuyler June 16, 2007 McBride Financial Services McBride Financial Services wants to be the "preeminent provider of low cost mortgage services using state-of-the-art technology in ...

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    Essay Length: 1,021 Words / 5 Pages
    Submitted: May 13, 2011
  • Marketing Plan For Amazon.Com

    Marketing Plan For Amazon.Com

    Marketing Plan for Amazon.com Executive Summary Amazon.com has a leading edge in the e-commerce world. It has a strong competitive advantage. However, as with many online retailers, there are certain aspects of conducting business over the web that ...

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    Essay Length: 4,501 Words / 19 Pages
    Submitted: May 18, 2011
  • Washington Mutual Marketing Plan

    Washington Mutual Marketing Plan

    A Marketing Success Story   Background: Browse the papers or search the internet today for Washington Mutual Bank, and most of what you'll find is bad news about the poor condition of the bank. Stocks have fallen from a high this year of $ ...

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    Essay Length: 4,504 Words / 19 Pages
    Submitted: May 19, 2011
  • Marketing Plan

    Marketing Plan

    MARKETING PLAN: Injectable Security Solutions 1.0 Executive Summary Injectable Security Solutions is a start-up security solutions research, and development company. ISS is currently developing and marketing a tracking device for current prisoners, new ...

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    Essay Length: 3,356 Words / 14 Pages
    Submitted: May 20, 2011
  • Krispy Kreme Marketing Plan

    Krispy Kreme Marketing Plan

    1.0 Executive Summary Krispy Kreme Doughnuts owns and franchises stores that produce and sell over 20 different types of specialty doughnuts. Since the company's founding in 1937, Krispy Kreme has grown into a leading specialty retailer producing ...

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    Essay Length: 7,364 Words / 30 Pages
    Submitted: May 21, 2011
  • New York Dog Care United Kingdom Marketing Plan

    New York Dog Care United Kingdom Marketing Plan

    ... Consumers / Profile and Segmentation 5.0 International Marketing Strategy 5.1 Price (medium/low) 5.1.1 Price ...

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    Essay Length: 856 Words / 4 Pages
    Submitted: May 23, 2011
  • Powerhouse Gym Marketing Plan

    Powerhouse Gym Marketing Plan

    Powerhouse Gym Marketing Plan 3.5 Marketing Mix Strategies 3.5.1 Product Strategy Powerhouse ...

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    Essay Length: 610 Words / 3 Pages
    Submitted: May 25, 2011
  • Marketing Plan

    Marketing Plan

    Executive Summary This marketing plan is for a franchise branch of ...

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    Essay Length: 4,008 Words / 17 Pages
    Submitted: May 25, 2011
  • Duracell Marketing Plan

    Duracell Marketing Plan

    ... . and is the alkaline battery market leader holding approximately 50 percent of the U.S. market share. Duracell has been forced ...

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    Essay Length: 2,827 Words / 12 Pages
    Submitted: May 29, 2011
  • Implementation Plan For Friar Tucker Galleria Project

    Implementation Plan For Friar Tucker Galleria Project

    Implementation Plan for Friar Tucker Galleria Friar Tucker International (FTI) is a hospitality services chain that manages 35 entertainment and cuisine establishments. Friar Tucker has these establishments across different yet distinct markets. FTI ...

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    Essay Length: 3,631 Words / 15 Pages
    Submitted: May 29, 2011
  • Li Ning Marketing Plan

    Li Ning Marketing Plan

    Marketing Plan: Li Ning to be the number one in China sportswear market 1.0 Executive Summary The primary objective is to increase Li NingÐŽ¦s overall market share from the current 17% to 20% in 3 years time and defend its first place in China sportswear ...

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    Essay Length: 1,103 Words / 5 Pages
    Submitted: June 1, 2011
  • Marketing Plan

    Marketing Plan

    There are a variety of styles and formats used for marketing plans. The following section headings will help you organize your plan. The content of the plan is much more important than rigid adherence to a specific format. I. Executive Summary The ...

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    Essay Length: 981 Words / 4 Pages
    Submitted: June 2, 2011

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