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Last update: May 22, 2015
  • Marvel Hbs Blue Ocean Strategy Case Analysis

    Marvel Hbs Blue Ocean Strategy Case Analysis

    STRT 4501 Professor Hugh Courtney Fangyun Li (Beatrice) HBS “The Marvel Way: Restoring a Blue Ocean” Case Analysis - Define the four “generic business strategies” and provide an example of each one of the strategies (provide your examples rather than examples already presented in the textbook or case study). The four generic business strategies Porter stated are “Cost Leadership” (low cost); “Differentiation” (unique and outstanding product or services); “Cost Focus” (Low/minimize cost in a focused

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    Essay Length: 1,957 Words / 8 Pages
    Submitted: February 20, 2019
  • Strategies to Transition from a College Student to a Professional

    Strategies to Transition from a College Student to a Professional

    Running Head: Strategies to Transition from a College Student to a Professional Strategies to Transition from a College Student to a Professional Matthew Aguilar California State University of Los Angeles December 2018 To: Norvell Thomas Professor Business Communication – Cal State LA From: Matthew Aguilar Student – Business Communication Date: December 3, 2018 Re: Strategies for College Students to Achieve Employability and Career Success Hello Professor Thomas, Here is the report of the research you

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    Essay Length: 2,662 Words / 11 Pages
    Submitted: February 24, 2019
  • Marketing Strategy for Gatorade Star

    Marketing Strategy for Gatorade Star

    Marketing Strategy for Gatorade Star Executive Summary Gatorade’s success has spanned over 50 years at this point. This is in part due to Gatorade’s early arrival in the sports drink market. As the first to enter the market, it was able to revolutionize the way consumers went about hydration when taking part in sports. However, this success is also due to Gatorade’s very successful marketing strategies that it has used over the years. Gatorade has

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    Essay Length: 851 Words / 4 Pages
    Submitted: February 25, 2019
  • Marketing Strategy for Gatorade Star

    Marketing Strategy for Gatorade Star

    Marketing Strategy for Gatorade Star Executive Summary Gatorade’s success has spanned over 50 years at this point. This is in part due to Gatorade’s early arrival in the sports drink market. As the first to enter the market, it was able to revolutionize the way consumers went about hydration when taking part in sports. However, this success is also due to Gatorade’s very successful marketing strategies that it has used over the years. Gatorade has

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    Essay Length: 851 Words / 4 Pages
    Submitted: February 26, 2019
  • Strategy Final Paper: Bird Scooters

    Strategy Final Paper: Bird Scooters

    Final Paper 1. Define the Comparison Competitive Set in which Bird competes? Explain why for each. Who did you consider and leave off the list? Why? (25 pts) The comparison competitive set consists of Lime, Motivate, Scoot, Uber and Zipcar. Why each were selected: • Lime: on top of e-assist and pedal bikes for city and campuses, it also offers dock-free electric scooters (Lime-S) which competes directly with Bird’s product offering and has an identical

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    Essay Length: 2,621 Words / 11 Pages
    Submitted: March 3, 2019
  • Sainsbury’s Business Dynamics & Strategies

    Sainsbury’s Business Dynamics & Strategies

    Part 1: Sainsbury’s Business Dynamics & Strategies Business Dynamics & Strategies Sainsbury’s (J Sainsbury PLC) is the second largest supermarket chain in the UK, after Tesco with market share estimated at 16.5% according to Kantar Worldpanel (Rojas, 2017). Sainsbury’s business segments are divided into three major operations: Retailing, Financial Services, and Property Investments. Sainsbury’s primary business focus is grocery retailing. Besides, Sainsbury’s is also involved in general merchandising and clothing retailing through the brand Argos,

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    Essay Length: 2,301 Words / 10 Pages
    Submitted: March 4, 2019
  • Orgs3247 Assignment 1 Current Marketing Strategy

    Orgs3247 Assignment 1 Current Marketing Strategy

    Current Marketing Strategy The current segmentation strategy that is being used by Nipissing University is number four; where “the firm may decide to market to more than one segment and design a separate marketing mix for each” (Peter & Donnelly, 2015). Nipissing currently have students right out of high school and mature students (which includes adults returning to school or students who have already completed another type of education). In order to appeal to each

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    Essay Length: 824 Words / 4 Pages
    Submitted: March 31, 2019
  • Hst810 Individual Case Study 2- Proposing a Data Gathering Strategy at Tlg Solutions Submission

    Hst810 Individual Case Study 2- Proposing a Data Gathering Strategy at Tlg Solutions Submission

    Ayo Fayose / HST 810 / Individual case study 2- Proposing a data gathering strategy at TLG Solutions submission The goal is, the client wants an effective centralized training system for all regions that is controlled and administered by him and his team Productivity of people and resources. The goal is to be able to provide all of the training resources the sales team and technician need to remain productive as possible in all regions,

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    Essay Length: 935 Words / 4 Pages
    Submitted: April 2, 2019
  • Business Environment and Strategy Analysis

    Business Environment and Strategy Analysis

    Semester Project Part 1 Business Environment and Strategy Analysis Yihong Li 03/05/2019 Locate the following three reports for your company (most current fiscal year reports – ask me if you have a question on this): 1. Annual Report for the most recent year– gets from the corporate web site of your company (this is NOT the same as the SEC Form 10-K for most companies) https://s2.q4cdn.com/056532643/files/doc_financials/2018/annual/WMT-2018_Annual-Report.pdf 1. SEC Form 10-K – get from the SEC

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    Essay Length: 1,672 Words / 7 Pages
    Submitted: April 9, 2019
  • Diesel for Successful Living - Branding Strategies for an Up-Market Line Extension in the Fashion Industry

    Diesel for Successful Living - Branding Strategies for an Up-Market Line Extension in the Fashion Industry

    Diesel for Successful Living Branding Strategies for an Up-Market Line Extension in the Fashion Industry ________________ Introduction In 1978, Rosso founded a company called Diesel with Adriano Goldschmied, the pioneer of Italian casual wear. In 1985, Rosso bought out Goldschmied. In 1994, Diesel built The Pelican Hotel in South Beach, Miami. This hotel became a manifestation of Diesel philosophy. In 1995, Diesel opened www.diesel.com, one of the first online clothing web sites. In 1997, Diesel

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    Essay Length: 771 Words / 4 Pages
    Submitted: April 17, 2019
  • Longchamp’s Strategy

    Longchamp’s Strategy

    1. Separate brand? Yes. Longchamp’s strategy is focused on moving towards the traditional luxury segment because of its long term sustained growth potential and its matching DNA steeped in high quality artisanship and fine leatherworking, which does not align well with the lower price point, higher volume sales of Le Pliage, which uses resilient and light weight materials. Longchamp was perceived as accessible luxury because of Le Pliage’s lower price points, and therefore the brand

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    Essay Length: 553 Words / 3 Pages
    Submitted: April 17, 2019
  • P&g Marketing Strategy

    P&g Marketing Strategy

    C:\Documents and Settings\user\Application Data\Tencent\Users\710700553\QQ\WinTemp\RichOle\3U(NU{HWI}VU$`E$6VSP{[O.jpg Key Issue: P&G will have to decide whether they should expand SK-Ⅱ to global skin care and prestige beauty market. External environment: Japanese market is large, but the home market growth had slowed recently years. Strong innovative competitors also exist in Japan. China has high potential market growth, but it also has high tariff and low salary. The local competitors provide cheap products. EU market has huge number of potential consumers,

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    Essay Length: 318 Words / 2 Pages
    Submitted: April 23, 2019
  • Business Life Cycle Strategy Case Study

    Business Life Cycle Strategy Case Study

    Table of Contents Title 4 Introduction 4 Companies Background 4 I. Johnson and Johnson 5 II. Porton Biopharma 5 Characteristics of Growth and Mature Company 5 I. Mature Company 5 II. Growth Company 6 Business/Corporate Strategies 6 Johnson and Johnson and Porton Biopharma 6 Capital Structure 7 Johnson and Johnson and Porton Biopharma 7 Sources of Finance 7 Johnson and Johnson and Porton Biopharma 7 Dividend Policies 9 Johnson and Johnson and Porton Biopharma 9

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    Essay Length: 2,782 Words / 12 Pages
    Submitted: May 10, 2019
  • Perfectly Competitive Market

    Perfectly Competitive Market

    Question #3 In this chapter we learned that there is no such thing as a perfectly competitive industry, as the concept is more of a hypothetical exercise to outline economic concepts in a vacuum. There are, however, industries which operate more closely to a perfectly competitive market than others. The characteristics of a perfectly competitive industry are: • Many firms producing an identical product • Many available buyers • Buyers & sellers have all rational

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    Essay Length: 296 Words / 2 Pages
    Submitted: June 16, 2019
  • Business Strategy Analysis for Airbnb and Rosen Hotel

    Business Strategy Analysis for Airbnb and Rosen Hotel

    National University of Ireland, Dublin Bachelor of Business Studies (management) Intake 29 Group: B Module: Business strategy Essay Title: Business strategy analysis for Airbnb and Rosen hotel Submitted by: Li Weijie Student Number: 16213612 Lecturer: Cubie Lau & Shawn Wang Submission Date: 02/04/2019 Word Count:1200 1.0: Introduction Nowadays with the time advance and technology development, a lot of industry has been changed, new enterprise mode rises and traditional business mode decline. In such big environment,

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    Essay Length: 1,515 Words / 7 Pages
    Submitted: June 17, 2019
  • What Are the Key Challenges Apple Is Facing, Both in Terms of the Macro-Environment and Industry Competition?

    What Are the Key Challenges Apple Is Facing, Both in Terms of the Macro-Environment and Industry Competition?

    Q1. What are the key challenges Apple is facing, both in terms of the macro-environment and industry competition? Founded over four decades ago, Apple Inc ,formerly Apple Computer Inc, is the industry leading multinational corporation with core products of its IOS range of smart phones, media players and personal computer lines. It was the world's largest publicly traded corporation by market capitalization and has an estimated value of $1 trillion by 2018.Despite of its legendary

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    Essay Length: 589 Words / 3 Pages
    Submitted: August 15, 2019
  • Rules of Competition

    Rules of Competition

    Class #5 The Role Of Competition Competition what is it * Competition is often thought of in a narrow sense (rivalry) but it is for more comprehensive than that * Competition is any force that makes it difficult for a company to achieve its financial and market goal * To understand competitive threats we must determine the source of the threat * After identifying the competitive threat, a company’s policies usually take on an offensive

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    Essay Length: 1,299 Words / 6 Pages
    Submitted: August 29, 2019

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