Kwik Coffee Operation Management
Essay by andychow • December 7, 2018 • Research Paper • 8,353 Words (34 Pages) • 591 Views
Coursework Header Sheet | [pic 1] |
Programme | BA Hon Business Studies | Course School/Level | B/UG |
Course | OPER1027 Operation Management | Assessment Weight | 30% |
Coursework | Coursework 2 | Tutor: | Dr Philip Lai |
Student ID | 001035641, 001036117, 001035170 001035228, 001035635 | Submission Deadline | 25 Jun 2018 |
Coursework is receipted on the understanding that it is the student's own work and that it has not, in whole or part, been presented elsewhere for assessment. Where material has been used from other sources it has been properly acknowledged in accordance with the University's Regulations regarding Cheating and Plagiarism. |
Tutor's comments
|
Grade Awarded___________ | For Office Use Only__________ | Final Grade_________ |
Moderation required: yes/no | Tutor______________________ | Date _______________ |
[pic 2]
UNIVERSITY OF GREENWICH
BA (HONS) BUSINESS STUDIES
OPER1027 – OPERATIONS MANAGEMENT (2018/19)
GROUP COURSEWORK – OPERATIONS MANAGEMENT PLAN
GROUP MEMBERS
BANNER ID:
001035641
001036117
001035170
001035228
001035635
Contents
Background 4
Strategy 4
Capacity Planning 6
Forecasting and demand planning 7
Inventory Management 8
Logistics and Transport 11
Quality 13
Risk management and mitigation 14
Corporate Social Responsibility(CRS), Sustainability &Business ethics 16
Conclusion 20
Reference List 21
Background
Our management team was employed as consultants by “Kwik Coffee” company which was a merger of two smaller operators. The company is based in the United Kingdom (UK) and owns a few shops for direct selling. Rather than that, the company also supplies coffee shops across the whole country. The company now has two large coffee plantations, one of them is in Kenya and the other one is in Colombia. The two plantations produce the cheapest coffee. The existing demand is 25,000 cups per week on average, the demand may depend on seasons, special events or even the examination period for students. In order to satisfy the demand of supply, apart from the two plantations, the company also buys coffee from independent growers and the world market, but the price is likely higher and more fluctuates.
As a consultant of the company, we suggest reframing the strategy for the company, review the inventory, logistic, risk management, forecasting the development and build the better image in order to grow the market share not only in the UK but also in other countries.
Strategy
- Corporate Strategy
The external environmental factors can affect whether a company success or not. Although such factors are mostly out of control, they can still be analyzed by using PESTEL. Firstly, the political factor may slightly affect the coffee industry since the government in different countries doesn't enforce any type of control by import restrictions. Also, economic factors effects may have an effect on consumer’s consumerism. If the global consumption is expected to be stabilize in long term, the business is more likely to be more successful. For the socio-cultural complex, since it does not only depend on the culture but also the income of the citizens, it is not easy to predict due to the turbulent political climate. The coffee shop industry isn't heavily affected by the technology environment because only basic machinery such as espresso machines, blenders, Wi-Fi are needed in shops. Moreover, the company can use social media for promotion as consumers can give their opinions through such medias, it can create interaction between the company and consumers. Nevertheless, the company can use some of the coffee plantations to plant side product so as to achieve environmental protection and show their social responsibility, thus to enhance company image. Lastly, there is no special legal issue affecting the coffee shops. There are just some permit and license required before operating a coffee shop in different countries.
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