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Last update: April 25, 2018
  • Acuscan, A Case Study

    Acuscan, A Case Study

    In Basic Marketing, the goal is to satisfy the needs and wants of customers in order for them to buy your product offering. The company's marketing and sales team farm out and gather information as to where, when, and how the product can be advertised and sold. The unpredictability of the product being offered are numerous; logos can be changed, prices can be discounted or raised, and advertising can take on several forms with the

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    Essay Length: 2,241 Words / 9 Pages
    Submitted: November 23, 2010
  • Tv Guide Case Study

    Tv Guide Case Study

    TV Guide has become a staple in both the magazine and infotainment industries since 1955. With a weekly circulation of 14.5 million, TV Guide is the largest magazine in the United States (McDonald, 1998). Although faced with increasing competition, the magazine still managed to increase its number of ad pages and revenue in 1993 and 1994 (1998). The competition is both with growth and technology, as well as with consumer distribution options that have become

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    Essay Length: 1,039 Words / 5 Pages
    Submitted: November 23, 2010
  • Case Study - Coupled Tanks

    Case Study - Coupled Tanks

    Table of Contents 1.0 Introduction 3 2.0 Background of the Project 3 3.0 System Modelling & Verification 3 3.1 Theoretical modelling 3 3.2 System Modelling 5 3.3 Calibration of transducers 5 3.4 System identification and parameter determination 5 3.5 Model verification 5 4.0 Controller Design 5 4.1 Design of analogue controller 5 4.2 Design of digital controller 5 4.3 Design of state variable feedback controller 5 5.0 Controller Implementation 5 5.1 Building of analogue controller

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    Essay Length: 688 Words / 3 Pages
    Submitted: November 23, 2010
  • Harley Davidson Case Study

    Harley Davidson Case Study

    "Harley-Davidson: At Last" as presented in Hartley's Marketing Mistakes and Successes presents the circumstances around HD's near collapse and since rinse to near mythic success. This case is a great example of marketing myopia; HD saw them-selves as 'full-size motorcycles' manufactures, not in the transportation, or even the entertainment industry. They believed no one bought motorcycles for transportation, but rather for leisure time use. Like the automotive industry of the time, Harley-Davidson thought its cure

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    Essay Length: 1,355 Words / 6 Pages
    Submitted: November 24, 2010
  • Hansa Case Study

    Hansa Case Study

    Hansa Pilsner was the first light beer to be introduced into the South African market. In the early 70's the American light beer market was gaining success. South African breweries (SAB) was to be the first pioneer to enter this new market - and that light beer was Hansa Pilsner. The name played on its Germanic heritage, as Germany at that time, was known world wide for producing some of the finest beers available. Question

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    Essay Length: 2,985 Words / 12 Pages
    Submitted: November 24, 2010
  • Critical Thinking Case Study

    Critical Thinking Case Study

    Introduction Just starting a new position as executive assistant, working directly for the CEO of Faith Community Hospital I receive my first assignment as executive assistant. I am charged with solving specific problems, delivering the solutions and describing my rationale for my proposed solutions, my boss, the CEO of the Faith Community Hospital is requiring the information next Monday. In my following report I will take steps to identify the problems and to solve each

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    Essay Length: 2,365 Words / 10 Pages
    Submitted: November 24, 2010
  • Case Study Review Of Accenture

    Case Study Review Of Accenture

    Running head: CASE STUDY REVIEW OF ACCENTURE Case Study Review of Accenture's Global Knowledge Management System Joseph M. Mitchell University of Maryland University College Identification Accenture is one of the world's largest management consultancies, employing over ,000 people in 48 countries with net revenues in excess of 11.8 billion (Paik & Choi, 2005). The company operates in a highly competitive global business environment with firms such as McKinsey and Boston Consulting Group and, in the

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    Essay Length: 2,192 Words / 9 Pages
    Submitted: November 24, 2010
  • Kellogg Case Study

    Kellogg Case Study

    Kellogg Company Case Study Strengths - A Leading maker of grain-based breakfast cereals for over a hundred years - 43% market share for “Ready to eat” cereals market share in the US - A leader producer also of convenience foods (i.e. cookies, toaster pastries, ect.) - Products are manufactured in 17 countries and marketed in over 180 countries - First company to use full-color magazine advertising and widespread consumer sampling. - Created consistent icons to

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    Essay Length: 576 Words / 3 Pages
    Submitted: November 25, 2010
  • Case Study On Public Budgeting

    Case Study On Public Budgeting

    Public budgeting systems are systems for making choices of ends and means. The purpose of budgeting is to allocate scarce resources among competing public demands so as to attain societal goals and objectives (Lee, 49). Depending upon conditions at a given time in history, budgets have tended to emphasize financial control, managerial improvements, or planning. The government should adopt a biennial budget. Proponents of biennial budgeting believe that the federal government would benefit from

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    Essay Length: 1,134 Words / 5 Pages
    Submitted: November 27, 2010
  • Isteelasia Case Study

    Isteelasia Case Study

    I Steel Asia case iSteelAsia is a secure, neutral steel trading e-commerce platform created by Andrew Cho Fai in december 1999 for steel industry professionals. Indeed, iSteelAsia enables users to purchase and sell steel, network with a global community of steel traders and find informations and news concerning steel industry. 1) Describe briefly the market itself and the market conditions (positive / negative trends, opportunities / threats) under which iSteelAsia developed. Identify more specifically the

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    Essay Length: 1,610 Words / 7 Pages
    Submitted: November 28, 2010
  • Case Study

    Case Study

    In 2004 the Erie County Health Assessment survey (Ohio Health Assessment Project), showed an alarming picture of youth behavior. According to the report 21% reported having problems in school which including skipping class and grades below a C average. Anti-social behaviors included trouble with police, vandalism and shoplifting, to which 23% of the youth admitted. Violence including fighting, threatening physical harm, or carrying or using a weapon accounted for 29% of responses. And, finally, 12%

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    Essay Length: 1,751 Words / 8 Pages
    Submitted: November 28, 2010
  • Case Study Analysis

    Case Study Analysis

    WHAT IS CASE STUDY ANALYSIS? A case study presents an account of what happened to a business or industry over a number of years. It chronicles the events that managers had to deal with, such as changes in the competitive environment, and charts the managers' response, which usually involved changing the business- or corporate-level strategy. Cases prove valuable in a course for several reasons. First, cases provide you, the student, with experience of organizational problems

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    Essay Length: 3,726 Words / 15 Pages
    Submitted: November 28, 2010
  • Case Study

    Case Study

    Question 1 Why should involvement be related to advertising in magazines? If you were an advertiser what would be the advantages of service journalism based magazines? Magazines engage their audience like no other medium. Readers are actively involved with the magazines they choose to purchase and read, enjoying a strong and personal relationship with them. This relationship has special benefits for advertisers. Saying this all magazines have different involvement levels, this is terms how much

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    Essay Length: 1,589 Words / 7 Pages
    Submitted: November 29, 2010
  • Law Case Studies

    Law Case Studies

    Figuring out the law is a very complicated matter as not many cases are simply black and white. In fact, most cases have areas that are not very clear and it is helpful to utilize the Canadian Charter of Rights and Freedoms in clearing up these gray areas. In the case Ford v. Quebec, the gray area was defined by a language barrier. Also the case pertaining to abortion which was R v. Morgentaler, Smoling

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    Essay Length: 1,871 Words / 8 Pages
    Submitted: November 29, 2010
  • Case Study For Acuscan, Inc

    Case Study For Acuscan, Inc

    Similarities of X Windows and Windows Darryl Harris University of Phoenix Introduction to Unix POS/420 Hassan Shamim Microsoft Windows and X Windows share many similarities when viewed with the human eye, but they have their share of differences. X Windows is one of the most powerful and important software packages available for Linux and Unix. Microsoft windows was arguably designed after X windows, only with an exceptional number of added features with the user in

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    Essay Length: 806 Words / 4 Pages
    Submitted: November 29, 2010
  • Netflix Case Study

    Netflix Case Study

    Problem Statement: Netflix is losing market share and profitability to competitors and technological advances. Scenario: Netflix is feeling competitive pressure from larger companies with what seems like limitless resources; namely, Wal-Mart, Disney and Blockbuster Video. Not only is the pressure being felt from competitors, but also the pressure is being felt from the evolving entertainment industry itself. Technology is allowing consumers to obtain media in different ways; such as direct downloads vs. the mail order

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    Essay Length: 338 Words / 2 Pages
    Submitted: November 29, 2010
  • Case Studies/ Business

    Case Studies/ Business

    Case Synopsis: Guido Paolluci Knitwear Company is a very successful manufacturer of medium to better knit garments. The firms merchandise is well known in its field as a result of years of regular advertising in a variety of fashion magazines as well as repeated store ads. They have over two thousands accounts and a sales volume approaching $10 million per year. Meryl, the spokesmen of the buyer Bensons persuaded Bill Samuels (who is in charge

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    Essay Length: 393 Words / 2 Pages
    Submitted: November 30, 2010
  • Case Study

    Case Study

    John Professor Pete Conley Human Resource Management Week Eight: Appraising and Improving Performance 1. What are the advantages and disadvantages of Johnson and Johnson's 360-degree appraisal? Ultimately, I believe that there are more disadvantages than advantages to the system. First of all the advantages of this system allows managers to specifically target a rate to be evaluated. This can help to ensure better development and review of the ratee that will aid his/her performance within

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    Essay Length: 404 Words / 2 Pages
    Submitted: November 30, 2010
  • Case Study Analysis

    Case Study Analysis

    In any work situation effective communication is essential. By communicating effectively confusion can be avoided, misunderstandings can be prevented, healthy coworker relationships can be maintained, issues clarified, information confirmed, and successful outcomes of objectives and goals can be more likely realized. Effective communication skills can be used to avoid misunderstandings and confusion, clarify expectations of project outcomes and other pertinent issues as well. "Assumptions about the words and actions of others are fairly common in

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    Essay Length: 632 Words / 3 Pages
    Submitted: November 30, 2010
  • Portico Case Study

    Portico Case Study

    Portico 1. Current strategy & results Promotion: not mentioned Product: wooden doors from Costa Rica Price: The current strategy focuses mainly on the low price of the product. The market for wooden doors, especially for high quality doors, is little to small in Costa Rica, so that is why the company is exporting to the US. Furthermore the financial condition of the company was very bad, so they had to make profits in short period

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    Essay Length: 1,373 Words / 6 Pages
    Submitted: November 30, 2010
  • Case Study

    Case Study

    Rob Johnson is the new campus recruiter for ABC, Inc. He takes us through his experience at work that was becoming very hectic and frustrating due to number of reasons such as unavailability of the training room, missing important newly hired employees information as well as shortage of orientation manuals. All of this is making Carl extremely frustrated. In this paper, we will analyze possible reasons for such shortcomings in addition to suggesting possible solutions.

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    Essay Length: 941 Words / 4 Pages
    Submitted: December 1, 2010
  • Virgin Group Brand Case Study

    Virgin Group Brand Case Study

    Shelley Mantei vixendoll_13@hotmail.com Virgin: Branding Culture Subject: Virgin Group Ltd. Sir Richard Branson started with a student magazine and a mail order record company in 1971. His Virgin empire is now comprised of over 200 companies [Fig.3] and spans three continents. Not only is Virgin one of Britain's most respected brands, but it is also becoming an international superbrand. They are involved in planes, trains, finance, soft drinks, music, mobile phones, holidays, cars, wines, publishing,

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    Essay Length: 3,075 Words / 13 Pages
    Submitted: December 3, 2010
  • Calabarzon Case Study

    Calabarzon Case Study

    1. Brief History CALABARZON is one of the regions of the Philippines. It is also designated as Region IV-A and its regional capital is Calamba City in Laguna. The region is composed of five provinces, namely: Cavite, Laguna, Batangas, Rizal, and Quezon. The region's name is an acronym of the names of these provinces. The region is located in southwestern Luzon, just south and west of Metro Manila and is the second most densely populated

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    Essay Length: 2,593 Words / 11 Pages
    Submitted: December 4, 2010
  • Als Case Study

    Als Case Study

    (ALS Case Study) A 51-year-old woman developed an unusual gait related to "calf stiffness." After several months of progressive weakness, she developed a right foot drop. Within 15 months, she also described difficulty in writing, weakness of the right hand and arm, and diffuse muscle twitching with painful muscle cramps. Assessment confirmed weakness of all limbs, more marked on the right side, with muscle atrophy. Reflexes were hyperactive and fasciculations were observed in the right

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    Essay Length: 267 Words / 2 Pages
    Submitted: December 4, 2010
  • Case Study: Let It Pour

    Case Study: Let It Pour

    Case Study: Let It Pour Introduction Faith Community Hospital is known throughout the community for its religious heritage and commitment to the public. This commitment to the public and Faith's value of religion among their staff has currently brought several issues to the Board of Directors attention that need to be addressed. The board has mentioned the issues that are causing confusion within the hospital as well as amongst patients and the media to the

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    Essay Length: 1,408 Words / 6 Pages
    Submitted: December 4, 2010

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