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Last update: May 14, 2015
  • New Product Marketing Plan Counpon Scanner

    New Product Marketing Plan Counpon Scanner

    ScanZ Technologies Coupon eCompanion® Marketing Plan   Table of Contents Executive Summary 5 Product Description 7 Customer 7 Value Proposition: 7 Product Features: 8 SWOT Analysis 9 Strengths: 9 Weaknesses: 9 Opportunities: 9 Threats: 9 Target Market 10 Competitive Analysis 12 Pricing 14 Channels 16 Sales Channel 16 Delivery Channel 16 Warehousing Channel 16 Marketing Communications 18 Budget 21   Executive Summary Of the 300 Million citizens in the United States it is estimated

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    Essay Length: 4,306 Words / 18 Pages
    Submitted: May 12, 2011
  • Business

    Business

    Imagine you have a meeting with the CEO and other high ranking officers of a company that invests in distance learning start-ups. Your objective is to obtain a loan for a distance learning company that you would like to start. Fortunately, you have a mentor to whom you can turn for help. Using a business-like tone and format, compose a 2-3 page letter (Word Document) that would be suitable to send as an email to

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    Essay Length: 311 Words / 2 Pages
    Submitted: May 12, 2011
  • Managenment Planning

    Managenment Planning

    Planning plays an important role in management as it sets a road or goal that an organization must follow to achieve maximum output. Planning is the efficient method of making decisions about goals and development of judgment about the activities necessary to produce a preferred future that an individual, group, work unit or organization will pursue. Management planning also involves various factors that influence strategic, tactical, operational, and contingency planning. Some consist of legal

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    Essay Length: 1,133 Words / 5 Pages
    Submitted: May 12, 2011
  • Your Aquaculture Business

    Your Aquaculture Business

    Introduction There are approximately 2.3 million farms in the United States, ranging in size from small parttime farms to very large operations. Regardless of size, all farms are a form of business and can be organized or structured in several ways. Individuals involved in the business of fish farming need to be aware of the various organizational stuctures available to them, including sole proprietorship, partnerships (general and limited) and corporations (regular and subchapter-S). . The

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    Essay Length: 1,871 Words / 8 Pages
    Submitted: May 12, 2011
  • Southwest Planning

    Southwest Planning

    Southwest Airlines Planning Southwest Airlines began in 1971 with a vision to offer something different in a troubled airline industry. Ineffectiveness led to high costs, which led to high fares which only a fraction of the population could afford. By planning effectively, Southwest Airlines has become the largest domestic carrier in the United States, a desired place of employment and for customer service is a favorite of the traveling public. Legal Issue Southwest Airlines has

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    Essay Length: 856 Words / 4 Pages
    Submitted: May 13, 2011
  • Business Ethics Utalitarian In The Real World

    Business Ethics Utalitarian In The Real World

    Why is business ethics a utilitarian action in the real world? Within the recent decade there has been a rise in awareness of global warming and ethical business practices within the general public and consumers. Just like human beings businesses are held liable and accountable for their practices. In the recent decade there has being a rise in their using these ethical standards as a means to create an image in consumers minds that their

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    Essay Length: 1,100 Words / 5 Pages
    Submitted: May 13, 2011
  • Macroeconomic Impact On Business Operations

    Macroeconomic Impact On Business Operations

    Macroeconomic Impact on Business Operations The Federal Reserve System (the FED) is the Government agency that oversees and regulates the U.S.'s money supply. Its primary purpose is to balance the supply of cash and credit with the needs of the Nation's economy. The Fed consists of 12 Federal Reserve Banks and an eight member Board of Governors. (The Federal Reserve Bank of St. Louis [FRBSL], 2006, p. 5) The Board utilizes three tools to influence

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    Essay Length: 1,926 Words / 8 Pages
    Submitted: May 13, 2011
  • Business Test

    Business Test

    SUPER MAX LTD. The case study is based on two companies Electrical Solutions plc and its subsidiary, Super Max Ltd.. Company profile In 1985, Derek Gorman opened Electrical Solutions, a small retail outlet selling electrical equipment. As an ambitious entrepreneur Derek set himself the target to be a millionaire before he reached the age of 35. He was constantly looking for new business and market opportunities. There was an increasing international trend for electrical equipment,

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    Essay Length: 2,386 Words / 10 Pages
    Submitted: May 13, 2011
  • Impact Of E-Business On Metal Trading.

    Impact Of E-Business On Metal Trading.

    Assignment 1 Impact of e-business on Metal Trading e-Business-1. e-Business-1. Assignment - 1. Impact of e-business on Metal Trading. Name : Partha Sinha ACS Membership No : 2153852 Telephone : + 971 3 7650772 Fax : + 971 3 7650771 Email : psinha@emirates.net.ae. Address : POB: 806, Al Ain. UAE. Partha Sinha 1 Assignment 1 Impact of e-business on Metal Trading e-Business-1. I declare that this assignment is based on my own work and that

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    Essay Length: 4,684 Words / 19 Pages
    Submitted: May 13, 2011
  • Mba 502- Managing The Business Enterprise Week 6

    Mba 502- Managing The Business Enterprise Week 6

    Running Head: STRATEGY ASSIGNMENT MBA 502- Managing the Business Enterprise Kudler Fine Foods is a gourmet food store that operates in three locations and has plans for further expansion. Kathy Kudler, who opened the first location in 1998, realized the need for a gourmet food store and combined convenience and excellent service, with that combination Kudler Fine Foods was born. Kudler Fine Foods offers fresh quality breads, meat, seafood, and produce, cheese, dairy and wine.

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    Essay Length: 1,476 Words / 6 Pages
    Submitted: May 13, 2011
  • Business

    Business

    You have been asked to write a report for a group of new stock brokers about the American Stock Exchange and the NASDAQ. Visit both the American Stock Exchange (AMEX): http://www.amex.com, and the NASDAQ: http://www.nasdaq.com , and write a 2-3 page paper on how the two exchanges operate. Make sure to address the following three questions: 1. How are AMEX and NASDAQ similar, if at all? Stock exchanges play major role in developing a vibrant

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    Essay Length: 674 Words / 3 Pages
    Submitted: May 13, 2011
  • Mcbride Financial - Marketing Plan

    Mcbride Financial - Marketing Plan

    Marketing Plan Matthew Sawyer University of Phoenix BSA310 William Schuyler June 16, 2007 McBride Financial Services McBride Financial Services wants to be the "preeminent provider of low cost mortgage services using state-of-the-art technology in the five state area of Idaho, Montana, Wyoming, North Dakota, and South Dakota" (Apollo Group, Inc., 2004). However, in order for them to do this they will need to have a sufficient Marketing Plan in place. The company plans on achieving

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    Essay Length: 1,021 Words / 5 Pages
    Submitted: May 13, 2011
  • Planning

    Planning

    Planning Function Paper Planning in the Semiconductor business is not like planning a day at the beach or even a day at the office. You have to be prepared for the next generation of node technology before the customer has even started taping out there final products. Taping out the product is the step before you send it to manufacturing for the first on wafer employment of the design. You need to be two steps

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    Essay Length: 899 Words / 4 Pages
    Submitted: May 14, 2011
  • Doing Business In A Country With A Totalitarian Government

    Doing Business In A Country With A Totalitarian Government

    A totalitarian government can be defined as a form of government that theoretically permits no individual freedom and that seeks to subordinate all aspects of the individual's life to the authority of the government. (britannica.com) All government activity is administered by one single person, a dictator, or by a small group of people who serve with loyalty to the dictator. Totalitarian dictatorships strive to be in control over all the aspects of private and public

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    Essay Length: 329 Words / 2 Pages
    Submitted: May 14, 2011
  • Fiction And The Business Lesson

    Fiction And The Business Lesson

    Fiction and the Business Lesson University of Phoenix Business Literature September 25, 2007 Fiction and the Business Lesson With the ever-changing landscape of business and technology, it can be hard to maintain one's sanity and sense of self. It can be especially difficult if you do not agree with the culture or atmosphere of the company you are working for. This may force employees to maintain a work personality that may be completely different from

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    Essay Length: 830 Words / 4 Pages
    Submitted: May 14, 2011
  • E-Business

    E-Business

    For online retailers, where the interaction between a business and a customer is interceded by network technologies, competition is never any further than one "click" away. This makes customer loyalty more complicated to achieve and is extremely critical to business survival. The tools that an e-business has to drive customer loyalty largely depend on its Web site's functionality and design. Online retailers should: - Build and protect brand equity through consistent and exceptional performance of

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    Essay Length: 333 Words / 2 Pages
    Submitted: May 14, 2011
  • International Business

    International Business

    Executive Summary: One of the major challenges faced by strategic planners in multinational organizations is to identify and assess different types of risks involved in the rapidly growing and changing global markets. The diverse and dynamic global environment includes a myriad of risks that need to be identified, and assessed to ensure survival and success. Management of risks embedded in the global business environment is a critical part of strategic planning and management process. "Failure

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    Essay Length: 2,392 Words / 10 Pages
    Submitted: May 14, 2011
  • Macroeconomic Impact On Business Operations

    Macroeconomic Impact On Business Operations

    Monetary policy is the process by which the government, central bank, or monetary authority manages the money supply to achieve specific goals--such as constraining inflation or deflation, maintaining an exchange rate, achieving full employment or economic growth. Usually the goal of monetary policy is to accommodate economic growth in an environment of stable prices. Monetary policy can involve changing certain interest rates, either directly or indirectly through open market operations, setting reserve requirements, acting as

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    Essay Length: 1,576 Words / 7 Pages
    Submitted: May 14, 2011
  • Current Business Research Project Paper

    Current Business Research Project Paper

    The purpose of this paper is to analyze a scholarly research article in a professional journal and to provide a brief synopsis of the article. This paper will focus on defining the business research and its purpose, explaining the problems under investigation, identifying the parties involved in conducting the research, and describing methods used to conduct the research project. The research article I chose deals with internet sports gambling. I felt it would be interesting

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    Essay Length: 875 Words / 4 Pages
    Submitted: May 14, 2011
  • Lexus Promotional Plan

    Lexus Promotional Plan

    Lexus RX 400h Promotional Plan Introduction: In 1983 Toyota decided it was time to produce a luxury vehicle to compete with the world's best. Toyota made automotive history in 1989 when the first Lexus was unveiled. Now 16 years later the rx400h hybrid is here to do it again by being the world's first luxury hybrid SUV on the market. Performance orientated, the Lexus hybrid delivers advanced hybrid technology along with increased power and outstanding

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    Essay Length: 1,250 Words / 5 Pages
    Submitted: May 15, 2011
  • Managing The Global Business Environment

    Managing The Global Business Environment

    Executive Summary There are three reasons why Ecuador should request a 21.5 panel. First, banana is a vital industry for Ecuador, so that it cannot leave the solution in the hands of others. Second, Ecuador does not have a real ÐŽ§free riderЎЁ opportunity in the banana dispute, since the USÐŽ¦s interests deviate from EcuadorÐŽ¦s best interests. Therefore Ecuador cannot solely rely on the US to fight with EU. Third, Ecuador has played an assertive role

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    Essay Length: 2,008 Words / 9 Pages
    Submitted: May 15, 2011
  • International Business

    International Business

    Table Of contents 1. IntroductionÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'..... 2 2. Company profileÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...... 2 3. Industry ProfileÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'.... 2 4. Product ProfileÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'..... 3 5. Country ProfileÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'.... 4 6. Country Factor analysisÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'... 4 - Political environment in IndiaÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'... 4 - Economic environment in IndiaÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'.... 5 - Legal environment in IndiaÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'... 5 - Indian Contract Act, 1872(ICA)Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'... 6 - Foreign investment policyÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'..... 6 - Cultural environment in IndiaÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'... 6 - Ethical and Regulatory Considerations found in IndiaÐ'...Ð'..... 7 7. Country Market analysisÐ'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'...Ð'.....

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    Essay Length: 2,525 Words / 11 Pages
    Submitted: May 15, 2011
  • Electronic Communications In Business

    Electronic Communications In Business

    ELECTRONIC COMMUNICATIONS IN BUSINESS Electronic communications have come along way. It began in 1867 with the invention of the typewriter, which eliminated the need for handwritten business letters and documents. Then the invention of the telephone in 1876 reduced the need for face-to-face meetings. Today we have numerous types of new technology, which enable us to do business faster and more efficient than ever before. These technologies include fax, e-mail, teleconferencing/videoconferencing, and voice messages. Each

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    Essay Length: 1,557 Words / 7 Pages
    Submitted: May 16, 2011
  • Understanding International Business Environments

    Understanding International Business Environments

    Understanding International Business Environments Understanding the dynamics of the international business environment is a complex process because there are so many factors that can impinge the success or otherwise of an international business. The business environment is changing and its volatility is increased by the threat of competition and changing business culture. Most importantly, as MNCs venture into new and unknown grounds, they have to carefully consider respective countries' risks that they are dealing with.

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    Essay Length: 1,222 Words / 5 Pages
    Submitted: May 16, 2011
  • Introducing A Business Into The French Market

    Introducing A Business Into The French Market

    Introduction This report will cipher the French market as to the strength of expanding The Margaret River Dairy Company's operations internationally into France. The Margaret River Dairy Co. is based in Margaret River Western Australia and is recently owned by Manassen Foods Australia Pty. Ltd. Manassen Foods have broadened the market for their cheese significantly from 90% consumption in Western Australia to 63% consumption via exports, primarily to Singapore, Indonesia and India (The Margaret River

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    Essay Length: 1,851 Words / 8 Pages
    Submitted: May 16, 2011

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