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Ups: Case Analysis

Essay by   •  March 16, 2011  •  291 Words (2 Pages)  •  1,359 Views

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Current Situation

The overall performance of United Parcel Service (UPS) during the past year was good. The companyпÑ--Ð...s ROI for the last five year is 14.27 while the industry average is only 12.70. UPS is the market share leader in the express delivery market with a 53% share of the market, and 50% in the ground shipping industry (Lazich, 2007). Based on its Net Profit Margin, Return on Assets, and Earnings per Share the companyпÑ--Ð...s profitability is strong. Overall, UPS performed well in 2006.

UPSпÑ--Ð...s current mission is a clear and succinct representation of their purpose (See Appendix A). Their businesses include ground package delivery, overnight package delivery, freight forwarding, logistics, postal and business services. Therefore, its purpose is to пÑ--Ð...enable global commerceпÑ--Ð... (www.ups.com, 2007).

According the company website, their strategy is to create the future through пÑ--Ð...One Company. One Vision. One Brand.пÑ--Ð... It plans to expand its Distribution and Supply Chain Solutions to better coordinate the world of business. UPS intends to use the right technology to establish new services, improve operations and networks, and recruit personnel that will carry out the companyпÑ--Ð...s mission. There will be a continual effort to learn about its customers, anticipate and exceed their needs. UPS is going to strive for innovation to obtain sustainable growth. The company is using merger/acquisition strategies and also competing in foreign markets to improve in its international businesses. For example, UPS is focusing on expanding in the Chinese and European markets. The companyпÑ--Ð...s policies are stated in the UPS Code of Business Conduct. Overall, the companyпÑ--Ð...s mission, objectives, strategies, and policies are consistent with each other and reflect its international operations.

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