Allible Power Biscuit

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Opulent Knack[pic 4]

Final Business Plan

Course : BUS201

Section: 10

Group Member Details

                Name                                                   ID#

1. Shanjida Sultana                                                1630042
2. Suraya Parvin Tohira                                        1621474
3. Sadaf        bin Hussain                                                 1620287
4. Akhi Saha                                                        1621568
5. Alisha Chowdhury                                                1620731

Date of Submission : 13 November, 2016

Alible  Power

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Copyright 2016

All Right Reserved by Opulent Knack

November 13, 2016

Sariat Rafa Khan

Instructor & Course Coordinator,

Introduction Of Business,

School of Business,

Independent University of Bangladesh,

Dhaka.

Subject : Letter Of Transmittal.

Dear Madam,

With due respect, we , the undersigned student of autumn '16 batch from School of Business, have made a project plan on a business idea of spirulina biscuit under the course : Introduction to Business (Bus201). The name of the project is " Alible Power. "

Though we are in learning curve, this assignment has conducted us to get insight of present market and business sector. So, it becomes as an extremely challenging and interesting experience. Thank you for your supervision while selecting, analyzing, and formulating the idea into the planned project. Without your inspiration, this assignment would have been an incomplete one.

Lastly, I would be thankful once again if you please give your insightful and altruistic judgment on our effort. It would be a profound pleasure for us if the project can serve its purpose .

Yours Sincerely,

Opulent Knack

Acknowledgement

A work is never a  work of an individual. We  owe  a gratitude towards those people who supported us in many ways. Without great support of Sariat Rafa Khan, instructor, IUB,  it would not be possible to write this business plan proposal. She has always been very responsive in providing necessary information, and without their generous support plan would lack in accurate information on current developments.

In addition, we would like to thank a working class lady named Mala, a doctor for her advice, a business owner MD Mostafa Monwar, a jobholder Syed Iftekher Towheed for their expert contributions to this business plan.

Table of Content

1. Cover Page                                                                                1[pic 6]
2. Title Page                                                                                2[pic 7]
3. Letter of Transmittal                                                                 3[pic 8]
4. Acknowledgement                                                                        4[pic 9]
5. Table of Content                                                                        5[pic 10]
6. Executive Summary                                                                         6        [pic 11]
7. Company Overview                                                                        7[pic 12]
8. Product Description                                                                         8-9[pic 13]
9. Industry Analysis                                                                        9-10[pic 14]
10. Market Analysis                                                                        10-12[pic 15]
11. Company Current Situation Analysis                                                12-13[pic 16]
12. Marketing Plan                                                                        14-15[pic 17]
13. Operational Plan                                                                        15-17[pic 18]
14. Human Resource Management plan                                                18[pic 19]
15. Financial Plan                                                                        19-23[pic 20]
16. Conclusion                                                                                24[pic 21]
17. Reference                                                                                 25[pic 22]

Executive Summary

        Alible Power a start-up Spirulina biscuit industry establishment located in Gazipur near Dhaka city of Bangladesh. We are expecting to catch the interest of a regular loyal customer base with its nutritious benefits and taste. The company plans to build a strong market position in the country based on our uniqueness, health benefits, and one of our partner's industry experience. The company aims to offer its products at a competitive price to meet the demand of the middle-to higher-income local market area residents and tourists.