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Last update: December 15, 2016
  • Situation Analysis And Problem Statement: Riordan Manufacturing Corporation

    Situation Analysis And Problem Statement: Riordan Manufacturing Corporation

    Situation Analysis and Problem Statement Imagine being Chief Executive Officer of a Fortune 1000 company with projected annual earnings of $46 million dollars and revenues totaling in excess of one billion dollars. However, the company has operated from a status quo position for years, you find that your company sales revenue is quickly declining, profits are uneven, and the ability to retain staff is being negatively impacted. As Chief Executive Officer it is your duty

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    Essay Length: 1,285 Words / 6 Pages
    Submitted: March 26, 2011
  • Situation Analysis And Problem Statement

    Situation Analysis And Problem Statement

    Personal Perspective Paper MBA 500 University of Phoenix September 5, 2006 Introduction Decision-making is the cognitive process leading to the selection of a course of action among alternatives. Every decision making process produces a final choice called a decision. It can be an action or an opinion. It begins when we need to do something but we do not know what. Therefore, decision-making is a reasoning process which can be rational or irrational, and can

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    Essay Length: 410 Words / 2 Pages
    Submitted: March 26, 2011
  • Jones Blair Situation Analysis

    Jones Blair Situation Analysis

    MKTG4781: Marketing Management Strategy Soft and Silky: Case Write-up 11/2/06 Target Market - females age 25-45 Marketing Strategy - Price leader - Soft and Silky is the leader in price in their category (women's shaving gels) Marketing Objectives - Projected sales with cannibalization to be significantly higher than the difference in cost to produce the 5 oz or 10 oz gel containers Product - 5.5 oz and 10 oz aerosol shaving gels for women Product

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    Essay Length: 1,356 Words / 6 Pages
    Submitted: March 27, 2011
  • Situation Analysis And Problem Statement Paper-Global Communications

    Situation Analysis And Problem Statement Paper-Global Communications

    Running head: SITUATION ANALYSIS AND PROBLEM STATEMENT: GLOBAL COMMUNICATIONS CORPORATION Situation Analysis and Problem Statement: Global Communications Corporation University of Phoenix Situation Analysis and Problem Statement Global Communications (GC) is a technology firm struggling with the after effects of the bust in the Information Technology Industry. GC is faced with how to rebound, based upon the strategic initiatives presented by the Senior Leadership Team. This paper will explore the real problem that Global Communication faces

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    Essay Length: 2,603 Words / 11 Pages
    Submitted: March 29, 2011
  • Situation Analysis And Problem Statement: Harrison-Keyes, Inc.

    Situation Analysis And Problem Statement: Harrison-Keyes, Inc.

    Situation Analysis and Problem Statement: Harrison-Keyes, Inc. University of Phoenix May 8, 2006 Situation Analysis and Problem Statement Over a century old, Harrison-Keyes was founded in 1899 and made its early money publishing the works of literary giants. Throughout the years, the company's focus shifted to meet demand and by the mid-1950s, it was regarded as a leading publisher of business, scientific and technical information. (University of Phoenix, n.d., Scenario Harrison-Keyes, p. 1). Harrison-Keyes has

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    Essay Length: 2,433 Words / 10 Pages
    Submitted: March 31, 2011
  • Situation Analysis

    Situation Analysis

    Situation Analysis and Problem Statement Globalization is a great opportunity to any company who wants to grow but it has a major impact on the employees. Excessive competition has been a major issue because in the past three years GC Company has experience a decrease in its stocks. With globalization GC Company expects to maximize profitability within three years, but cut call centers in the US to open others in the old continent. GC should

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    Essay Length: 560 Words / 3 Pages
    Submitted: April 8, 2011
  • Tv Guide Situation Analysis

    Tv Guide Situation Analysis

    Situation Analysis For over 50 years, TV Guide has been the grand dame of entertainment publishing. Known for its deep listings and astute coverage of the industry, the magazine has been a fixture in millions of American homes longer than the remote control. TV Guide magazine is one of the most popular weekly magazines in the country. From behind-the-scenes looks at broadcast, cable and syndicated shows and their stars and characters; to sneak peaks at

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    Essay Length: 1,415 Words / 6 Pages
    Submitted: April 8, 2011
  • Situation Analysis

    Situation Analysis

    Hilton Hotels Situation Analysis In the industry of hotels, Hilton is synonymous with quality. Hilton is already one of the industry leaders in the hotel industry. However, how does an established quality hotel chain break into other existing crowded markets where competition is already fierce? Due to the low level of product differentiation and the high number of product alternatives in the casino gaming industry, head to head marketing is one of the only ways

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    Essay Length: 616 Words / 3 Pages
    Submitted: April 8, 2011
  • Intersect Investment Situational Analysis

    Intersect Investment Situational Analysis

    Situation Analysis and Problem Statement The following paper will discuss the situational background of Intersect Investment Services, a financial company who's CEO has identified a new vision: to "Provide a broad set of products and services to consumer and small business customers using a model of customer intimacy that will build long-term relationships based on trust and value to the customer." (UoP, 2006). Issues and opportunities associated with the organization transformation will be stated as

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    Essay Length: 1,269 Words / 6 Pages
    Submitted: April 9, 2011
  • Steel Doors Tech. Situational Analysis

    Steel Doors Tech. Situational Analysis

    Situational Analysis Steel Door Technologies, Inc. (SDT) is experiencing growing pains. This privately held corporation is regionally based and moderately sized. SDT has recorded sales gains in each of the past ten years that exceeded the industry growth rate and have added 50 dealers in the past decade. This growth has catapulted SDT to the brink of becoming a large corporation with an ever increasing geographical footprint. On one hand, SDT has enjoyed a better

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    Essay Length: 1,528 Words / 7 Pages
    Submitted: April 10, 2011
  • Black & Decker

    Black & Decker

    Issue / Task: Joseph Galli, vice president of sales and marketing for Black and Decker has to decide which one of three marketing plans to use. Either plan need to take market share, in the Professional Tradesmen segment, away from current leader Makita. Black and Decker's strength in the consumer end did not benefit the Professional-Tradesmen segment. Some trades people viewed all Black and Decker products as in home only products and in some cases

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    Essay Length: 1,515 Words / 7 Pages
    Submitted: May 20, 2011
  • Situational Analysis Apple Ipod

    Situational Analysis Apple Ipod

    A. Company Analysis Company Information (source - Apple's latest annual report on their web site) * Apple Computer, Inc. was incorporated in 1977. * Products include personal computers and related software, services, peripherals, and networking solutions; line of portable digital music players along with related accessories and services; personal communication devices; online sale of third-party audio and video products. * Products sold worldwide through online stores, retail stores, and third-party wholesale resellers * The main

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    Essay Length: 750 Words / 3 Pages
    Submitted: June 15, 2011
  • Situation Analysis In Marketing Plan

    Situation Analysis In Marketing Plan

    Introduction Under the competitive and dramatically changing environment, some companies are successful but some are failed. Considering the reasons are various, however, offering the right products for the right growth markets at the right time is the key factor for some of the successful companies. Chinese idiom says �know the enemy and know yourself, and you can fight a hundred battles with no danger of defeat’. Hence, the company must make marketing plan systematically, in

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    Essay Length: 1,497 Words / 6 Pages
    Submitted: July 10, 2011
  • The Role Of Situation Analysis For A Marketing Plan

    The Role Of Situation Analysis For A Marketing Plan

    Situation analysis becomes increasing important for a marketing plan development. This essay aims to explain why it is so important and what factors it focus on and finally, a guild list is present and justify for the construction of an effective situation analysis for a Marketing Plan of J Boag & Son Brewery. Analyzing situation prior a strategic decision is critical for generating or sustaining competitive advantages, especially when facing the dynamic environmental trend which

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    Essay Length: 1,394 Words / 6 Pages
    Submitted: July 18, 2011
  • Current Situation Analysis and Recommendations

    Current Situation Analysis and Recommendations

    DATE: October 28, 2015 Memorandum TO: Valerie Merz, Marketing Manager at MediSys Corp. FROM: RE: Current situation analysis and recommendations Thank you for taking time to meet with me to discuss the upcoming IntensCare product launch, and the team's unrest around it. You’ve joined MediSys at a very uncertain time when the company had to face recession-driven cutbacks, intensified competition, and internal functional changes. Both internal and external environments threw the company off its alignment.

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    Essay Length: 724 Words / 3 Pages
    Submitted: March 21, 2016
  • Situation Analysis for Gatorade

    Situation Analysis for Gatorade

    Situation Analysis for Gatorade History: Gatorade was first synthesized by physicians, lead by Dr. Robert Cade, at the University of Florida in the summer of 1965 in order to hydrate the school’s football team more adequately. The “aiding” of the Florida Gators is how it got its name. After a few seasons of growing success that the team attributed largely to being properly hydrated from Gatorade, other universities began to place orders. That has

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    Essay Length: 1,764 Words / 8 Pages
    Submitted: December 18, 2016
  • Situation Analysis

    Situation Analysis

    Situation Analysis 1. Environment 1. Economic conditions and trends Economy in the North American is diverse. Some parts of North America has a modern and sophisticated economic system and the economy of some parts are still undergoing major developments in sectors like power, transportation and manufacturing. Therefore, the condition of non-synchronous economy may bring a variety of different results to the market of Pillsbury’s Haagen-Dazs from different parts of North America. The simplex marketing strategy

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    Essay Length: 1,877 Words / 8 Pages
    Submitted: April 2, 2017
  • Burt's Bees Situation Analysis, the Product and Creative Work Plan

    Burt's Bees Situation Analysis, the Product and Creative Work Plan

    Burt’s Bee’s is a company classified under the personal care industry. The personal care and beauty industry is one that is especially dependent on the customer. The consumer’s beauty and personal care regimen is always evolving. The consumer’s wants and needs change as they go through their life, have families, and age. The industry of personal care and beauty is in high demand right now and growing quickly, which means more people are coming into

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    Essay Length: 1,229 Words / 5 Pages
    Submitted: April 30, 2017
  • Black Power Fist Analysis

    Black Power Fist Analysis

    Downey Khalil Downey Dr. Murdock Intro to Philosophy November 10, 2017 Mixtape Response My partner in the mixtape video assignment was Kimlyn Teague. The artifact he chose was titled A Black Power Salute touching on the cultural importance and production of the black power fist, more specifically when used in the 1968 Olympics. The start of the Civil Rights Movement was around the same time, early 60s and Teague makes mention on how African American’s

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    Essay Length: 622 Words / 3 Pages
    Submitted: November 12, 2017
  • Black Power Fist Analysis

    Black Power Fist Analysis

    Downey Khalil Downey Dr. Murdock Intro to Philosophy November 10, 2017 Mixtape Response My partner in the mixtape video assignment was Kimlyn Teague. The artifact he chose was titled A Black Power Salute touching on the cultural importance and production of the black power fist, more specifically when used in the 1968 Olympics. The start of the Civil Rights Movement was around the same time, early 60s and Teague makes mention on how African American’s

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    Essay Length: 622 Words / 3 Pages
    Submitted: November 12, 2017
  • Rfp Situation Analysis

    Rfp Situation Analysis

    Executive Summary The lease agreement on the multi-functional printer in the Design Group will be expired by the end of June. A new lease contract for the replacement printer with the Management Portfolio Service is required to accommodate essential needs for the group. A single stage RFP has been sent to the public market with an outline of the minimum requirements on the printer’s configurations and the evaluation criteria. Eleven proposals were received with a

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    Essay Length: 1,207 Words / 5 Pages
    Submitted: October 25, 2018
  • Red Lobster Situational Analysis

    Red Lobster Situational Analysis

    RED LOBSTER INTRODUCTION Established in 1968 by Bill Darden, Red Lobster aimed to provide America with delicious and affordable seafood. Since its fruition, Red Lobster has faced many challenges as a whole which has caused it to lose its competitiveness in the casual dining sector. Kim Lopdrup became president of Red Lobster in 2004 and initiated an aggressive turnaround program. Fast-forward to the year 2010 where he is finally seeing some success, he is now

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    Essay Length: 1,362 Words / 6 Pages
    Submitted: December 2, 2018
  • Cipla Situation Analysis

    Cipla Situation Analysis

    Executive Summary: The present case illustrates about Cipla which the leading generic pharmaceutical company is based in India. Cipla uses the reverse engineering method of patented drugs to make affordable medicine for the third world countries and India. Cipla is different from the big pharmaceutical companies which are profit oriented and uses the patent to keep their medicines costly. Due to TRIPS agreement of patent compliance law by WTO in the upcoming two years, Cipla

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    Essay Length: 1,495 Words / 6 Pages
    Submitted: January 28, 2019
  • Situation Analysis: Aravind Eye Care Systems

    Situation Analysis: Aravind Eye Care Systems

    Situation Analysis: Aravind Eye Care Systems One Mission Multiple Roads Aravind Eye Care Systems had humble beginnings. It was started by legendary doctor, Dr. G Venkataswamy (Dr. V) in the year 1976 as a 11-bed eye hospital to help the poor and needy who wanted affordable eye care. The hospital was started because of its founders philanthropic believes highly inspired by the likes of Mahatma Gandhi and Aurobindo Ghosh; with name Aravind Eye Hospital in

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    Essay Length: 1,083 Words / 5 Pages
    Submitted: August 2, 2019
  • Terracog Situational Analysis

    Terracog Situational Analysis

    Case Summary Situational Analysis: TerraCog, manufacturer of the high-quality Global Positioning System is losing its market to its competitors by not developing GPS equipped with satellite imagery. The company has earlier decided to not build this kind of product but had to give in to the repeated requests from the customers. TerraCog is now stuck, where it must decide on the launch price of Aerial as the estimates provided by the production team is much

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    Essay Length: 920 Words / 4 Pages
    Submitted: August 3, 2019

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