Business pages 1 - 100

… "Building a Culture for Sustaining Change" Simulation Carl V. Gibson LDR/515 Bruce W. Webb June 8, 2007 Abstract To see success …

… 10 Principles of Change Management By John Jones, DeAnne Aguirre, and Matthew Calderone 4/15/04 Tools and techniques to help com …

… 10 Ways to Determine Credibility on the Internet The following are five criteria that users should take into consideration when …

… 360 Degree Feedback (360 Degree Review) 360 degree feedback is the most comprehensive and costly type of appraisal. It includes …

… Want to make people happy? Make people sad? Care to create an uproar in your organization that rivals in ferocity any change you …

… 7-Eleven Japan Co., Ltd Izzat Contents Ñ"Ь History of 7-Eleven. Ñ"Ь Ito-Yokado acquisition of 7-Eleven Japan. Ñ"Ь Japan Retai …

… Vatsala Nagpal 13456595 Print Media Editorial Task The motive of this editorial task is to understand why two different printing …

… CHAPTER 3 The Distribution Challenge! Problem: Eve of Destruction Summary: Adobe Inc. produces software for graphics and electro …

… 1. Para cada uno de los 7 entrevistados, indique si usted considera que la persona es leal o no a la marca, y explique el por qu …

… Strategies and Policies-Al Prentice Seth Berge Case Study 8 Box 165 November 2, 2005 A Heap of Trouble for HVB Synopsis: Dieter …

… Introduction In December of 2002, Nick decided to purchase his girlfriend, of two and a half, years an engagement ring that woul …

… A review of employee training and development. Donna Heeter 4/10/2006 MGT 431 University of Phoenix Mike Anderson As we push for …

… A REVIEW OF PARADOXICAL THINKING A Review of Paradoxical Thinking Jared B. Mason National University MGT 605 – August 2015 _____ …

… Business Research Article HIV/AIDS in South Africa: a review of sexual behavior among adolescents This synopsis will discuss the …

… Benefi/Cost, IS Strategies & Solutions A Telemedicine Opportunity or Distraction Benefit/Cost, IS Strategies & Solutions Oscar V …

… ABC Company New Employee OH & S Manual About the Manual OH & S is Occupational Health and Safety. Occupational health and safety …

… : back to the early 1980s, established by three entrepreneurs, Abbott, Guidry, and Scott. They recognized an opportunity in the …

… Academic Skills Report Table of Content 1. Summary 2. Introduction 3. Body Contents 3.1 Communication Skills 3.2 Importance of C …

… ACC418 Advanced Accounting Final Exam Name ___Dominic Razzano_____ 1. Which of the following statements is incorrect? 1. The pro …

… MBA 629 Accounting and Financial Management Agenda for Class 2 June 9, 2006 Review of chapter 1 and questions Practice quiz ques …

… 1. Intuitively, which of the three firms would you say is the most risky? Least risky? Intuitively, Amazon is the most risky com …

… Accounting Cycle Paper Abstract The purpose is to discuss the accounting cycle in my organization. Describe the accounting cycle …

… ACCOUNTING CYCLE PAPER Accounting Cycle Paper Michelle Brown University of Phoenix ACC/421 June 16,2015 Accounting Cycle Paper A …

… Types of Assets Cash-Monetary items that are available to meet current obligations of the business. It includes bank deposits, c …

… JB Accounting Fraud, the Investor and the Sarbanes Oxley Act Throughout the past several years major corporate scandals have roc …

… Sonia Baker Essay What does a graduate degree mean to me Obtaining a graduate degree is a lifetime achievement for me and my fam …

… Company Name: Advanced Chemical Industries Limited Address : 245 Tejgaon Industrial Area, Dhaka 1208 Phone 880 2 9885694 Fax 880 …

… Trade is used as a means of full-filling one's self interest in a certain commodity. Smith states that when there is nothing le …

… Adam Smith and Alfred Marshall, two influential economists in different eras in time. One's Scottish in the 1700's and the othe …

… NAME, First name: ..................................................................................... Neighbours:............. …

… Advanced Business Communication Thibaut Lebourgeois Winthrop University MGMT 671 Dr. Burgess Wilkerson INTRODUCTION As a consult …

… Advertising or Sadvertising: By depicting beautiful and successful women as white, thin, and flirtatious, the advertisement ind …

… Advertising Effects Paper Advertising in our society today has become a tool used by corporations to flood consumers with ideas …

… Off-shoring is affecting the U.S. economy greatly. Off-shoring is taking away jobs from the American people causing a rise in t …

… Case Analysis Presentation ÐŽV Affiniscape Define the Problem About Affiniscape: ÐŽKcame to existence in January 2001. It is a c …

… Thai Air Asia Limited Section 1: Company Background In the past, domestic air routes were limited to only few players; such as T …

… 1. Comment on the business-level strategy adopted by Fernandes. How has AirAsia achieved cost leadership and differentiation? 1. …

… Analysis of the Airline Industry Marketing Management Fall II December 8, 2003 Table of Contents Environment................... …

… U.S. Airline Industry The airline industry is a complex industry. It involves huge capital requirements for aircraft, observatio …

… Company Report - Alderwoods Group, Inc. Introduction The funeral industry is comprised of thousands of independent operators and …

… Ryan King Kimberly Hutchinson APR 270-003 27 February 2017 Aldi 5c’s Company- Beginning in 1913 in Germany and now growing into …

… Strategic Human Resource Research for Alternative Solutions In attempting to generically research for alternative strategic solu …

… Alternative theories to profit maximization ranging from perfect competition to strict monopolies. Companies and The Market Most …

… Who is better, Amazon.com, Inc. or eBay Inc? That is a question I hope to offer insight on by touching base on the general aspec …

… MKTG5200M Marketing Management Assignment 1 Yi Lu 215295413 Dear Manager, I would like to share the successful story of Amazon P …

… As one of the leading credit card companies in today's economic world, American Express has rightfully earned its place as one o …

… How Much Can the Internet help GM? 1. Analyze GM using the competitive forces and value chain models. Porter's competitive force …

… RESEARCH PROPOSAL An Evaluation Of Micro Credit Impact In Bangladesh Saturday, December 23, 2017 Executive summery This proposal …

… Pension Reform evokes certain primary questions: what is a Pension System? What is its essence? Why do governments interfere in …

… 3.5 Method of Analysis In this research, to analyse the respondents based from the questionnaire or survey form, there are few d …

… In this essay I will look at the strengths and weaknesses of using the Boston Matrix to help make decisions in business. I will …

… Analysis of Financial Statements Panorama, Inc. Simulation FIN 540 Lydia Sneed February 18, 2006 Team C Josefina Martinez Sarah …

… Analysis of Flawed Research The following article analysis review by Team B illustrates and identifies several examples of stati …

… Pending Merge Between Delta and Nothwest Delta’s Corporate Landscape Delta Airlines was not always the expansive corporation …

… 1.1INTRODUCTION British Airways came into existence in 1935, when smaller privately owned UK airlines merged. Another change occ …

… Running head: ANALYZING MARKETING CASE: COACH, INC. Analyzing marketing cases: Coach, Inc. Analyze and record the situation. * E …

… America is a fat nation in which almost 2/3rds of all Americans are overweight. This national weight problem is causing a variet …

… Anti trust laws and cartels. Competition in economics is rivalry in supplying or acquiring an economic service or good. Sellers …

… Introduction This report will outline that it would be useful for our company to subsidize free distribution of anti-virus softw …

… The Apple IPhone Case Analysis By Shrija Srivastava 999854368 Problem Definition: Apple Inc., one of the largest companies in th …

… Introduce a brief background of the business and its history. Use the 'Brand Royalty' article to help you on this. Competitive a …

… INTRODUCTION Apple Computer, the Cupertino, California-based company ignited the personal computer revolution in the 1970s with …

… memo Apple operates in the information technology sector and within the technology hardware Industry. Apple was the product of t …

… There are many benefits of international trade, and this simulation lays them out quite well. As mentioned in the beginning of …

… Hannah Lucas - 300305186 MGMT101 Assignment 1: Les Mills Case Study Les Mills began in the 1980s and has been exponentially succ …

… BSAD 550: BUSINESS RESEARCH METHODS ASSIGNMENT C:\Documents and Settings\ICT Manager.TOSHIBA-USER\Local Settings\Temporary Inter …

… MARKET OVERVIEW  The entire market was being dominated by three competitive companies namely P&G, Lever detergents and C …

… Arthur Andersen, LLP, violated its legal, ethical, and social responsibilities by compromising the principles of the Independen …

… Artic National Wildlife Refuge Is Drilling for Oil worth The decision to drill for oil in the Artic Wildlife Refuge has been con …

… Case Analysis: Asahi Glass Co Group F5 Sunil Kumar Murmu 0402/52 Sunil V M 0403/52 Suraj S K 0404/52 Surbhi Singh 0405/52 Suresh …

… Case Study Trans-Global, Inc. Case Study Lakshitha De Silva Embry Riddle Aeronautical University ASCI 644 ________________ _____ …

… Asset Classes Mutual funds and the companies listed in the Dow 30 all fall under a specific type of asset classes we all need to …

… ________________ Table of Contents Page # Figures and tables iii Acknowledgements iv Abstract v Introduction 1 Literature Review …

… Products strategy: Atlantis café is successful business since its reach most of people satisfaction who been to such a place. Su …

… Atlantis Paradise Island Resort & Casino: Improving Performance with a New Vision and Vission Through this paper, it will be ana …

… 10/13/07 Beg. German I Aufsatz #2 Ich komme aus New York City und habe eine Absicht, DÑŒsseldorf seit vier Wochen oder einem Mon …

… Augat Electronics Inc. Executive Summary The Canadian market for cable connectors is a relatively small one that increases at a …

… Creative concept: I liked the creative angle that was given to the brand. As a brand with so much emotional capital, it was well …

… Before an analysis of potential stocks for a portfolio can be undertaken, one must first analyze the environment in which the re …

… One of the issues facing the ONE Campaign is hunger. Hunger is a pertinent issue that has been faced by the inhabitants of this …

… Executive Summary Organisational factors or вЂ?bad barrels’ are said to have instigated many occurrences of corporate corr …

… B2B and B2C Supply Chain EBUS-400 April 2, 2007 B2B vs. B2C Supply Chain Today's e-business market is all around us whether whe …

… In today's business world, e-business activities of various types contribute significantly to the efficiency of business process …

… Walt Disney has changed the lives of billions of people around the world. He turned his dreams into reality with the help of his …

… BAILOUTS AND BONUSES ON WALL STREET Case Memo Goldman Sachs and Matt should restrain huge bonuses to the highly paid traders aft …

… The Bank of England Governor Mervyn King warned that he does not expect the turmoil in financial markets to ease until banks rev …

… The corporation I chose for the report is the Bank of New York. The Bank of New York is headquartered in New York City, with an …

… Barriers to exit What is the process of exit from an industry? Is it efficient or inefficient? Classics on investment behaviour, …

… Barilla SpA is suffering from a problem of their own making - their distribution system is overly complex. That complexity is ca …

… What is a lease? A lease is a long term agreement to rent equipment, land, buildings, or any other asset. In return for most - b …

… Primary Problems/Decisions to be made: Bass Pro shop started as an 8-foot-long display area in the back of a liquor store in 197 …

… I recommend that Bed Bath & Beyond adopt a structure of 40% debt-to-total capital. This new capital structure will allow for the …

… Advanced Corporate Finance Case: ‘Bed Bath & Beyond: The Capital Structure Decision’. 1) Scenario 1: debt to capital ratio = D/( …

… Ben and Jerrys marketing stratgies Ben & JerryÐŽ¦s was experiencing a steady growth within their sales figures from 1990 to 1993 …

… Ben & Jerry's Case Study Company History Ben Cohen and Jerry Greenfield founded Ben & Jerry's Homemade Ice Cream in 1978. Over t …

… Case Study The Business Of Thinking Industry: Financial Services Project: Improving customer service and sales effectiveness and …

… Benefiting Connie Introduction The following information outlines current employee benefits within a telemarketing firm and the …

… BEST BUY In 1966, Richard Shulze opened a small business in St. Paul, Minnesota called Sound of Music. In the next 17 years Shul …

… When Best Buy speaks, I listen. The company seems to be ahead of the retailing curve in terms of producing an innovative custome …

… Table of Contents Executive Summary Page 3 Competition Page 4 History Page 5 Marketing Page 6 Accessories Page 7 SWOT Analysis P …

… I hope you had a chance to read over the article I sent you regarding Bidder's Edge and Ebay. I hope you are reconsidering how …

… OBJECTIVE : To evaluate present organizational structure and management control system of Birch Paper Company particularly on th …

… OBJECTIVES Today's organizational thinking is oriented towards decentralization. One of the principal challenges in operating a …

… NARSEE MONJEE INSTITUTE OF MANAGEMENT STUDIES, BANGALORE NARSEE MONJEE INSTITUTE OF MANAGEMENT STUDIES, BANGALORE Bliss Meadows …

… Blockbuster vs. Netflix: Which will win out? Q1: Since Blockbuster entered the video rental business, they equipped each of its …

… BMW Films Case Summary In the early 1990's BMW was in trouble, so much trouble that rumors of BMW withdrawing all together from …

… 1. What were the objectives of the BMWFilms campaign? In the early 1990’s BMW’s performance in the US had reached a low …

… Boeing Commercial Airplanes Group: Decision 2001 I. Current Situation A. Financial Performance - During the past five years, rev …

… Financial Statement Analysis Project The Boeing Company November 11, 2004 Table of Contents I. Firm, Industry, and Environment …

… British Journal of Industrial Relations 43:4 December 2005 0007вЂ"1080 pp. 729вЂ"746 Ð'© Blackwell Publishing Ltd/London Sch …

… Why this book? The selection of this book was a personal choice. The reason why I chose ÐŽ§in search of leadersЎЁ over any oth …

… EMBA Theme III--Corporate IT Management Assignment 3: None of Our Business, Roberta A. Fusaro, a 2004 HBR Case Study I. RFID De …

… Sascha Keller43694170 Why are big oil companies vertically integrated? There are five major reasons for big oil companies to ver …

… BM: CASE 3: A NEW MORNING FOR MOUNTAIN DEW Mountain Dew was launched in 1969. PepsiCo initially marketed Mountain Dew with the c …

… “When choices become vast, the only things that matter are brand names.” (Michael Eisner, CEO, Disney)….“Amaz …

… Managerial Accounting – Prof Zhang Bridgeton Industries Case 3. To calculate the expected gross margins as a percentage of selli …

… Bridgeton Industries Case write-up 3. In model year 1988, the overhead rate is 435% (per case), the gross margin as a percentage …

… BSIM - Assignment Based on the analysis of period 0 at the end of year 5 it is noticeable that increasing in new investment thro …

… ://www.google.com/search?q=cache:aEL6Dw1x5FMJ:news.zdnet.co.uk/communications/0,1000000085,39288731,00.htm+bt+market+share&hl=en …

… Building a High Performance Team University of Phoenix Online MGT331 2004 When someone thinks of a high performance team they m …

… The following in an analysis of the overhaul of the pay structure for the non-union jobs at HealthRx (the CEO position is also e …

… I. Situation In 2006 Burt's Bees, a natural personal care manufacture, had sales growing by over 30% per year during the past fo …

… In most modern western languages written in Latin script, such as in Romance and Germanic languages, Q appears almost exclusivel …

… Individual Case Analysis Prepared for: Prof. Badame - GSBA 528 Prepared by: Adam Terry вЂ" OCC1 April 8, 2008 Table of Content …

… Busi 353 Capital Markets Assignment The article "Google: Too much information?" brings to light two main issues that analysts ar …

… - Business cycle - a pattern set by growth or decline in real GNP. (phases: expansion, peak, contraction, and trough.) - Expansi …

… Purpose & Policy CSCMP Mission To lead the evolving Supply Chain Management profession by developing, advancing, and disseminati …

… Chapter No. 11 - Capital Budgeting Contents * Capital budgets as opposed to revenue budgets * Different kinds of capital budgets …

… Business Analysis: Riordan Manufacturing Thank you for the opportunity to analyze your business needs. Through many hours of res …

… Housing Woes in U.S. Spread around Globe This article is about the housing woes is not just in the U.S. its spreading around the …

… The survey conducted shows Saint Paul’s College students feelings on their campus housing. Questions was ask about on-campus …

… From a business perspective, working under government contracts can be a very lucrative proposition. In general, a stream of ord …

… In Donaldson's Values in Tension: Ethics Away From Home, he describes a policy that was standard at home, but unsuccessful else …

… It seems that with the recent headlines of high profile corporate corruption cases, the subject of whether ethics play much of p …

… This paper will explain the fraudulent accounting practices that led to the collapse of Worldcom. Other objectives of this pape …

… Business Intelligence in Competitive Strategy Strategic Intelligence • Mehmet T. Oguz • DM Review Online, August 1, 20 …

… 19010049 BI Lab Session – Data Analytics Simulation April 17, 2019 Business Intelligence Data Analytics Simulation Methodology – …

… Running head: PROBLEM SOLUTION: RIORDAN MANUFACTURING CORPORATION Problem Solution: Riordan Manufacturing Corporation MBA/530- H …

… Introduction Management department is a back bone of an organisation and it is what managers do. A manager is an individual who …

… DESIGNING A TOTAL HOSPITALWIDE INFORMATION SYSTEM This paper is a general description of the elements and components of a Total …

… Because they are currently the only travel agency focused on European adventure vacations that is located in the Seattle area, N …

… Purpose The purpose of the company is to provide a laundry centre with coin-operated washing machines and dryers, as well as a c …

… Business Plan of Opening a Book Store in Bangladesh ________________ Business Plan of Opening a Book Store in Bangladesh Prepare …

… Services Our company offers both in store and in home repairing services for PC and Mac. In store services include operating sys …

… Opening a Beauty Salon xxxxxxxxxx ECO 561 xxxxxxxxxx April 16, 2012 University of Phoenix Opening a Beauty Salon In today's econ …

… Business Research Project Business research can be defined as an organized analysis that provides information to guide business …

… Business Research in Gender Ethical Decision-Making University of Phoenix RES 341 - Research and Evaluation I February 26, 2007 …

… BUSINESS STRATEGY GAME Title: SIMULATION REPORT 2 Group : 1 Student’s name/SID : Giap Thi Kim Dung 1132300018 Tran Thi Ngan Gian …

… Business strategy of Kudler Fine Foods MBA 502 University of Phoenix Online Business strategy of Kudler Fine Foods Businesses ar …

… Introduction Butler Capital Partners (Butler) is an investment fund founded in 1990. Butler closed its first private equity fund …

… Butler Lumber Company Introduction Butler Lumber Company is an owner operated corporation. In the late 1980’s it faced treme …

… Introduction Marketing executives at Cadbury Beverages, Inc. wants to re-launch the following brands Crush, Hires, and Sun-Drop …

… C:\Users\sony\Desktop\Cadbury_Dairy_Milk_2003.png Introduction:- John Cadbury was one of ten children of Richard Tapper Cadbury, …

… PRODUCT SUMMARY CASH SETTLED CALL WARRANTS Description • A call warrant is basically a derivative instrument which may be c …

… GCO 2802 Computer models for business decision Assignment 1 Question 1 Denim Corduroy Total Cotton(pounds) 5 7.5 6500 Hour 3.0 3 …

… Can perfect competition achieved by Electronic Commerce? Introduction Information and knowledge have emerged as most important s …

… Article Review Can the Brilliant Jerk Be Managed Effectively? Author: James Heskett Introduction Currently a lot of organization …

… Report on Capital Budgeting Abstract This report deals with • The nature of capital investment appraisal • The techniq …

… Capital Budgeting CASE: Expansion Plan – Opening a new retail outlet XYZ Oil Limited is an Oil Marketing Company. It is planning …

… “Our freedoms, our comforts, our prosperity are all the products of fossil fuel, whose combustion is also responsible for c …

… Report on 3D Cardboard Course Name: ACT 333 Section-2 Submitted to Afrin Rifat Lecturer, School of Business North South Universi …

… Situation Analysis Carrington Furniture is a manufacturer of medium- to high priced wood bedroom, living room, and dining room f …

… railcar manufacturing plant in Renton on February 1, 1908. HistoryLink.org Essay 4271 Printer-Friendly Format On February 1, 190 …

… Case Analysis for Best Buy after Circuit City: What’s Next? (Case 12) Best Buy is one of the top claim to fame retailers in the …

… Case Analysis Form Name: The XRS Laser Group I. Problems A. Macro 1. John conducted himself in such a manner that others might o …

… Case Frank Davis Comes to Madagascar.doc page 1 of 14 Case: Frank Davis Comes to Madagascar Antananarivo, Madagascar Valerie Vin …

… Case Memo: Ferrero Group Ambitious Goals The goals set out for Ferrero Group are definitively ambitious. Doubling revenue in a m …

… Case Study: The Politics of Trade in Steel Do you believe the Bush administration was correct in imposing tariffs in March 2002 …

… Introduction Since its establishment in 1962, Wal-Mart has grown to be one of the biggest conglomerates in the world. Inevitably …

… This case is about the airlines. There are some airlines that are trying to compete each other some are successful and some are …

… Executive Summary: Case Introduction & Organization пÑ--Ð... PepsiCo, Inc. is one of the most successful consumer products comp …

… As you know` our new product вЂ" Raspberry Ginger Ale (SRGA) was introduced in January 1991 in the US. Our forecasts regarding …

… Wal-Mart Stores, Inc. 1) Please describe the sources of Wal-Mart's Competitive Advantage in discount retailing! The global playe …

… John Deere: Question A3: What caused the existing cost system to fail in the 1980’s?  What symptoms and evidence indicate cost s …

… Case 6_ Prestige Dance Academy 1. Referring to the theories of entrepreneurship character, describe whether AmandaЎЇs experien …

… Luis Alberto Barrientos Farfán Curso Organización Maestría en Dirección Industrial CASO DEXTER SAINT JAQUES 1. DEFINICIÓN DEL PR …

… Nombre y Apellido RUT Humberto Fernando Peralta Aguilera 16.225.082-5 Programa: Máster en Dirección de Recursos Humanos y Habili …

… Technology CBS loves Youtube or it can be said that CBS loves technology. This article talks about how CBS is uploading videos o …

… Crown Cork & Seal 1. In 1989, the metal container industry was thriving. 61% of cans, crowns and closures we made from metal. Gl …

… 1. There are a few factors that have played an important role in the growth of Ceres Gardening company: - The ability to recogni …

… DE MESA, MARIAN GLAIZEL E. Accountancy is a process of recording and analyzing of financial transaction or statements. If you wa …

… Change Management Plan No matter which type of industry is discussed - change management is an essential component in today's ev …

… Human Capital Concepts Worksheet Concept Application of Concept in the Scenario Reference to Concept in Reading Strategic Style …

… Changes in Technology In today's accounting world it is hard to imagine using old fashion general ledgers and posting daily busi …

… The European union consists of 15 countries, which were Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, It …

… Ogilvy and Mathers, a leading advertisement agency, after experiencing tremendous growth in the early eighties are now facing th …

… Cecila Li 3031845688 Chase Sapphire: Creating a Millennial Cult Brand – Individual Case Analysis #1 Introduction and Brand Struc …

… Fit N’ Fun New Service proposal Develop a proposal for a new health-related service within an existing firm / organisation: …

… Index Introduction.............................................................................................................. …

… MACROECONOMIC POLICY CHINESE ENTERPRISE INCOME TAX REFORM AND ADVICES Christian, Kuiyou Zhou M161209 116120910264 April 2017 * I …

… 1. What are the defining business and economic characteristics of the Chinese fireworks industry (Industry Characteristics)? Wha …

… С.Довчингийн нэрэмжит, Хөдөлмөрийн гавъяаны улаан тугийн одонт C:\Users\BIZ0001\Pictures\IFE_logo_MGL from Munkh-Orgil copy.png …

… Cingular and AT&T/Bellsouth Merge Cingular and AT&T/Bellsouth Merge Lucretia J. Franklin University of Phoenix In the world of b …

… Citigroup Inc. is today's pre-eminent financial services company, with some 200 million customer accounts in more than 100 coun …

… Citigroup Citigroup is the world's largest financial institution. Citigroup stock is trading around $37 down from $53 just a few …

… Clean Edge Razor Case Study Problem Statement Jackson Randall, product manager for Clean Edge Razor, must determine in which seg …

… Marketing Management TAPMI-logo.png Clean Edge Razor: Splitting Hairs in Product Positioning Case Study Analysis Marketing Manag …

… Grady Marteshia Grady English Composition 1 Brittany Spitnale September 9, 2018 CNA’s Need Writing Skills Too! There are many re …

… Introduction Cable News Network, commonly referred to by its initials CNN, is a major cable television network founded in 1980 b …

… Coca-Cola Company Analysis The Coca-Cola company was founded in 1886 by John Pemberton, a Civil War veteran and Atlanta pharmac …