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  • Vermont Teddy Bear Company

    Vermont Teddy Bear Company

    Vermont Teddy Bear Company was founded in 1981 by John Sorinto, it was a company that made its niche selling handmade, hand sewn teddy bears in the streets of Vermont. Since its inception, the mission of the company was to provide a high quality, handmade teddy bear using materials created

    Words: 1,667  •  Pages: 7
  • Vertical Intergration

    Vertical Intergration

    Vertical integration is a corporate strategy employed by firms to gain competitive advantage by operating in several businesses at the same time. Of course firms could use several other kinds of corporate strategies such as strategic alliances, diversification, and mergers & acquisitions. A value chain is the set of activities

    Words: 1,122  •  Pages: 5
  • Verticalnet


    Verticalnet, Inc.-Tracy Revels Verticalnet, Inc. manufactures software and takes it to the next level by helping companies with consulting services. The Verticalnet (2005) stated, “Recognizing and responding to this gap, Verticalnet created a comprehensive yet cost effective set of solutions tailored specifically for an individual company's business challenges. This approach

    Words: 549  •  Pages: 3
  • Vespa Research Paper

    Vespa Research Paper

    Vespa Research Paper I. Executive summary The purpose of this research is to determine if there is demand for a Vespa scooter dealership in the Bryan/College Station area. We believe that this college town could be a profitable target market and we set to identify what could make a

    Words: 5,250  •  Pages: 21
  • Viability Of The Automobile

    Viability Of The Automobile

    Executive Summary First, I will present the viability of the automobile, considering the demand cost, market conditions, and economic conditions in this executive summary. Next, this paper will examine automobiles in several perspectives: product pricing, cost, market structures, and economic forecast. With that said, the demand costs are relative to

    Words: 2,255  •  Pages: 10
  • Viacom Case Analysis

    Viacom Case Analysis

    Strategic Group and Mission Statement: In 1995 one of the strategic groups Viacom competed in was cable TV content providers with its main competitors including News Corp and Time Warner. The purpose of Viacom is to provide benefit to society through media content. The beliefs Viacom holds to realize its

    Words: 3,703  •  Pages: 15
  • Viacom. Swat Analysis

    Viacom. Swat Analysis

    Viacom Inc. SWOT Analysis Nowadays media companies continue growing and expanding, thus the challenges of staying competitive on the global scale become increasingly difficult. The same destiny takes over Viacom Incorporation, which strategy is developing on the international arena and retain it's positioning in within the United States. Viacom, named

    Words: 2,832  •  Pages: 12
  • Victoria Kite Company

    Victoria Kite Company

    Victoria Kite Company sells kits on the web wants a master budget for The next three months beginning January 1, 2005. 1) It desires an ending minimum cash balance of $5,000 each month. 2) Sales forecasted at an average wholesale selling price of $8 per kite. In January, Victoria Kite

    Words: 756  •  Pages: 4
  • Victoria Research

    Victoria Research

    Victoria Secret Authors: Todd Quackenbush Sherman Yee Jason Flennoy Instructor: Mark Rasiah GM 533: Applied Managerial Statistics 20 December 2006 TABLE OF CONTENTS ABSTRACT (n/a) 3 PURPOSE OF PROPOSAL 4 OVERVIEW OF ORGANIZATION (Todd) 5 ANALYSIS OF ISSUES (Todd: why only this year and not 2005) Data collection (Todd)

    Words: 1,408  •  Pages: 6
  • Video Game Industry Analysis

    Video Game Industry Analysis

    Industry background The video game industry (formally referred to as interactive entertainment) is the economic sector involved with the development, marketing and sale of video and computer games. It includes video game consoles, game software, handheld devices, mobile games and online games. The video gaming industry has been growing exponentially

    Words: 1,451  •  Pages: 6
  • Vietnam


    Marketing Case 2-1 Vietnam's Market Potential 1. The amount of opportunities in the country of Vietnam is immeasurable for American consumer-products companies and American industrial-products companies. In the last decade America has continued to open up doors to Vietnam for America. In the 1990's President Bill Clinton ended the

    Words: 2,857  •  Pages: 12
  • Vietnam Economic Issues

    Vietnam Economic Issues

    ABSTRACT: During the past years, Vietnam economy has made a number of significant achievements. Since the beginning of the cause of renovation (Doi Moi) initiated by the Communist Party, the country's state has changed substantially compared to the period of pre-renovation. The economy has recorded high growth rates for several

    Words: 8,778  •  Pages: 36
  • Vietnam Economy After Embargo

    Vietnam Economy After Embargo

    VIETNAM MARKET AFTER EMBARGO When the last United States forces left South Vietnam on March 29, 1973 in over-stuffed helicopters and crowded aircraft carriers, it was to be the closing of book whose chapters lasted through four presidencies. When North Vietnam successfully invaded South Vietnam and captured Saigon on April

    Words: 2,081  •  Pages: 9
  • Views Of Business Ethics & Managerial Accountability

    Views Of Business Ethics & Managerial Accountability

    Views of Business Ethics & Managerial Accountability What is the fundamental purpose of a company? Different people have different answers. Some argue that a company should maximize its returns for its shareholders; while others disagree, saying that company should take the interests of employees and customers into consideration. Meanwhile, most

    Words: 761  •  Pages: 4
  • Views Of Performance

    Views Of Performance

    Views of Performance - Page 1 of 61 Site of James F. Pestaner, Jr. Last Edited 3/9/2006 8:29 PM File Name: Views of Performance s.doc Views of Performance By James F. Pestaner, Jr. Views of Performance - Page 2 of 61 Site of James F. Pestaner, Jr. Last

    Words: 8,532  •  Pages: 35
  • Vincent'S Cappuccino Express Case Study

    Vincent'S Cappuccino Express Case Study

    Vincent's Cappuccino Express Case Study. a) What factors can be expected to have major impact on the future success of the Cappuccino Express? Classify these factors in the categories of quality, cost, and time. Quality factors Thinking about quality factors, I'd like to break them down into several categories. I

    Words: 2,347  •  Pages: 10
  • Violence In Sport

    Violence In Sport

    Michael Harris February 26, 2008 Violence in Sport Dr. Phillips Violence in sport should be considered a part of the game. In most situations, violent actions are not intended to harm another player; nevertheless, situations do occur in which players suffer injuries caused intentionally by another player. The question then

    Words: 570  •  Pages: 3
  • Vioxx


    Case Study Analysis 1: Vioxx and Celebrex My name is Ray Gilmartin, and I am the CEO of one of the world's largest pharmaceutical manufactures, Merck. Through the 1990's my company developed a new pain relief drug known as Vioxx. Similar drugs were available at the time, but these alternatives

    Words: 2,075  •  Pages: 9
  • Vioxx And Merck & Co.

    Vioxx And Merck & Co.

    Vioxx/Merck Summary The painkiller Vioxx was introduced in 1999 by Merck & Co. It has been used by over 20 million Americans since it was put on the market. Vioxx remained on the market for approximately five years without adequate warnings about its risks. In September of 2004, Merck took

    Words: 603  •  Pages: 3
  • Viral Marketing

    Viral Marketing

    Antal anslag: 47.747 (svarende til 19,9 normalsider) Indholdsfortegnelse 1.0 INDLEDNING 3 1.1 PROBLEMFORMULERING 4 1.2 METODE 4 2.0 VIRAL MARKEDSFÐ"?RING 6 2.1 DEFINITION 6 2.2 MARKEDSFÐ"?RINGSSTRATEGI 6 2.3 SPREDNING 7 2.4 AFSENDER - SODTAGER 8 2.5 OPLEVELSESÐ"?KONOMI 8 3.0 VIRAL MARKEDSFÐ"?RING, FILM OG Ð"?KONOMI 9 3.1 DET Ð"?KONOMISKE SPÐ"?RGSMÐ"...L 10

    Words: 7,457  •  Pages: 30
  • Virgin


    Virgin Mobile USA: Pricing for the Very First Time Problem Statement. To define a price strategy that allows Virgin to compete in the USA mobile communications industry. Virgin decided to target a niche (young people from 15 to 29 years old) and consequently the key factor of Virgin Mobile USA

    Words: 1,100  •  Pages: 5
  • Virgin Atlantic - Strategic Memo

    Virgin Atlantic - Strategic Memo

    1998 was a rather trying year for Virgin group of companies. With the hopes for an economic upturn still remaining, it is recommended that the Virgin group approach and review, with great urgency, the matters outlined in this memo. Questions have been raised by many noted publications including the Economist

    Words: 2,385  •  Pages: 10
  • Virgin Blue

    Virgin Blue

    Virgin Blue, the Australian low-cost airline, said it would start services between Australia and the US this year after the two countries agreed an "open skies" policy that breaks the stranglehold on the Pacific route held by Qantas and UAL's United Airlines. Analysts believe the Pacific route is one of

    Words: 505  •  Pages: 3
  • Virgin Blue Opportunities / Threats

    Virgin Blue Opportunities / Threats

    Opportunity пЃ¬ Develop business travel market (now its focus on serving the leisure travel market) пЃ¬ It can establish new ultraslow cost carriers, so can beat low cost competitor, JetStar. пЃ¬ Regional jets пЃ® Future: New carriers called Virgin Lite Blue, serving regional airports currently not served and secondary metropolitan

    Words: 298  •  Pages: 2
  • Virgin Group

    Virgin Group

    As many enthusiasts may describe it, the pride of owning a Harley-Davidson is the pride of owning an 'American Icon'. Harley-Davidson's (HD) positioning strategy can best be defined by its mission statement: "We fulfill dreams through the experience of motorcycling- by providing to motorcyclists and to the general public an

    Words: 1,858  •  Pages: 8
  • Virgin Group Brand Case Study

    Virgin Group Brand Case Study

    Shelley Mantei Virgin: Branding Culture Subject: Virgin Group Ltd. Sir Richard Branson started with a student magazine and a mail order record company in 1971. His Virgin empire is now comprised of over 200 companies [Fig.3] and spans three continents. Not only is Virgin one of Britain's most respected

    Words: 3,075  •  Pages: 13
  • Virgin Mobile

    Virgin Mobile

    Virgin Mobile Given VMs target market, VM should structure its pricing model based on option 3. Virgin Mobile should institute the whole new plan model based on the fact that it is a radical departure from the rest of the cell phone industry. Refer to the Virgin brand values to

    Words: 1,940  •  Pages: 8
  • Virgin Mobile

    Virgin Mobile

    Recommendation; Create to new segments in CSO. One is that sales representatives take care of downstream and midstream businesses. The other is that sales representatives take care of upstream businesses. Reasons for my recommendation; HP CSO should make its new business units in order to make clear each sales opportunityЃfs

    Words: 257  •  Pages: 2
  • Virgin Mobile

    Virgin Mobile

    Porter's Five Forces * Supplier Power - Weak o Lots of cell phone providers, therefore companies like Kyocera lower prices to contract with service providers. * Buyer Power - Strong o Current cell phone service providers are numerous, which allows for many options for buyers. * Barriers to Entry -

    Words: 959  •  Pages: 4
  • Virgin Mobile

    Virgin Mobile

    Introduction Virgin Mobile USA is the brand name that the Virgin Group chose to enter the American cellular market as. The Virgin Group is a British branded venture capital conglomerate founded by Richard Branson and has its core businesses in the industries of travel, entertainment, and lifestyle. The philosophy of

    Words: 2,184  •  Pages: 9
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