Essays24.com - Term Papers and Free Essays
Search

Swot Analysis Of Virgin Group

Essay by   •  December 6, 2010  •  313 Words (2 Pages)  •  3,160 Views

Essay Preview: Swot Analysis Of Virgin Group

Report this essay
Page 1 of 2

SWOT Analysis of Virgin Group

1. STRENGTHS

* Strong brand name.

* Experienced in two different kinds of distribution

- Stationary trade

- Mail ordering

* Location.

- Geopolitical position is good for business.

* Co-existence in the region of 2 seaports and an international airport with direct possibility of export.

- Variety of exports possibilities.

* Large land resources.

- Existence of a powerful technical basis and building firms.

* Ecologically clean environment.

- > 100 km of virgin beach.

* Historical diligence.

- Initiative of local municipal authorities, arranged cultural-educational network and possibilities of development.

* Tradition in industry and an availability of labour force.

* Superior product performance vs. competitors.

* Right product, quality and reliability.

* Expanded IT Sector.

* Highly skilled workforce.

* High budget and enough money for business.

* Less integrated than other big groups like Daimler or Smiths Industries so higher flexibility.

2. WEAKNESSES

* Too loose supervision

* Sluggish communication

* Lack of a strategy for development of ports

* Bad transport communication with the port

- Bad organisation of intermodality (connections between transport systems)

* Inherited nature damages made by industrialisation.

- Inventory of environmental conditions is never made

* Demographical situation becomes worse

- Pessimistic attitude toward changes

- No

...

...

Download as:   txt (2.6 Kb)   pdf (62.7 Kb)   docx (9.9 Kb)  
Continue for 1 more page »
Only available on Essays24.com
Citation Generator

(2010, 12). Swot Analysis Of Virgin Group. Essays24.com. Retrieved 12, 2010, from https://www.essays24.com/essay/Swot-Analysis-Of-Virgin-Group/18112.html

"Swot Analysis Of Virgin Group" Essays24.com. 12 2010. 2010. 12 2010 <https://www.essays24.com/essay/Swot-Analysis-Of-Virgin-Group/18112.html>.

"Swot Analysis Of Virgin Group." Essays24.com. Essays24.com, 12 2010. Web. 12 2010. <https://www.essays24.com/essay/Swot-Analysis-Of-Virgin-Group/18112.html>.

"Swot Analysis Of Virgin Group." Essays24.com. 12, 2010. Accessed 12, 2010. https://www.essays24.com/essay/Swot-Analysis-Of-Virgin-Group/18112.html.