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Autor: anton • May 16, 2011 • 729 Words (3 Pages) • 324 Views
SHOULDICE HOSPITAL LIMITED
The problem under analysis is how to best increase the hospital's capacity to serve more patients while at the same time maintaining control over quality of service delivered as well as sustaining existing high levels of employee and patient (customer) satisfaction.
 Unique and defined Surgical procedure (could not be varied)
 Facility that encourages movement
 Up to date equipment
 Less time taken (time for operation as well as for recovery is lower than industry average)
 Educated and experienced and efficient surgeons (perform 600 or more operations in a yr while industry average is 25-50 ops/yr)
 Lower nurse-to-patient ratio required which reduces costs
 Efficient, good quality and mostly uniform service
 Huge demands
 Pay scale of staff higher than union scale of comparable jobs in the area
 Unique training in administration which allows switching work amongst secretaries
 Reasonable rates***
 High backlogs of scheduled operations
 Limited beds
 Services are not patented
 Diversification at other locations into other specialties with similar opportunities
 Establish another hospital in/outside Canada
 Add to capacity
 Better advertising Threats
 Competitors (using the Shouldice name )
*** IN SHOULDICE
charge for typical operation with 4days stay = $111
surgical fee for primary inguinal operation = $450
fee for assistant surgeon = $60
general anesthetic (if required) = $75
TOTAL = $ 696
TOTAL cost is between $2000 to $4000.
Therefore, even patients coming from North America found it cheaper to get operated in Shouldice as round trip from major cities in North America to Toronto ranged from roughly $200 to $600.
1) To stay at a present level and continue to do as they are currently doing.
2) Add more capacity in the