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Franchise

Essay by   •  April 14, 2011  •  531 Words (3 Pages)  •  1,418 Views

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Beauty salon franchises

Everyone wants to be beautiful, and the pressure to look as good as celebrities in glossy magazines is causing women today to spend more money than ever on beauty treatments.

/24-7PressRelease/ - DUBLIN, IRELAND, August 13, 2006 - Everyone wants to be beautiful, and the pressure to look as good as celebrities in glossy magazines is causing women today to spend more money than ever on beauty treatments.

With so many new treatments coming onto the market, from tanning sprays to cellulite therapy, there are plenty of ways to offer something new and unique that customers will be dying to try in their quest to look amazing. Investing in a beauty salon franchise could therefore be the opportunity aspiring entrepreneurs are looking for.

The range of services a beauty salon can offer can vary greatly. Franchisees may choose to cut hair only, or they may choose to include other services like nail care and skin care. Others may wish to branch out and offer newer, alternative treatments, or perhaps even a spa.

Whatever the franchisee decides it is important they make sure that demand for their services exists in a particular town or city. The franchiser will most likely help with location choice, but it's essential that franchisees do their own homework too, since setting up a beauty salon is a big investment and if the customers aren't interested the business could fail.

But no matter how big the demand for tanning treatments or facials in the chosen location, if customers don't get to hear about the salon they are not going to turn up. That's why franchising could be the best option for those less skilled when it come to marketing. Franchisees will benefit from an already-established brand name and, in many cases, the support of the parent company with issues such as advertising.

Further benefits of going the franchise way include full management training,

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