Business

Harley-Davidson Selects SAP to Fine-Tune Performance in Global Operations

Tuesday February 7, 4:30 am ET

MILWAUKEE, Feb. 7 /PRNewswire-FirstCall/ -- SAP AG (NYSE: SAP - News) today announced that Harley-Davidson, Inc. (NYSE: HDI - News) has selected SAP's automotive industry solution to become the standard business platform across Harley-Davidson's global organization. Beginning with the replacement of its current financial applications, the company will take steps to increase visibility and operational efficiency through industry-based, globally standardized business process software solutions.

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"Harley-Davidson is a brand recognized and respected worldwide," said Bill McDermott, president and CEO, SAP Americas. "We are pleased the company has selected SAP software to help them manage and optimize their growth by providing visibility into their global operations."

Harley-Davidson, headquartered in Milwaukee, joins a growing list of manufacturing companies selecting SAP® solutions to bring performance excellence to global operations. Following the initial implementation of SAP's financial solution, Harley-Davidson anticipates the roll-out of additional components of SAP's ERP, CRM and SCM solutions. The implementation of SAP® for Automotive enables customers' real-time visibility into a company's financials, supply chain and supplier network on a global scale.

BUSINESS SUMMARY

Harley-Davidson, Inc., through its subsidiaries, produces heavyweight motorcycles. The company operates in two segments, Motorcycles and Related Products (Motorcycles), and Financial Services. The Motorcycles segment designs, manufactures, and sells primarily heavyweight, touring, custom, and performance motorcycles, as well as a line of motorcycle parts, accessories, clothing, and collectibles. It also offers police, fire, and rescue motorcycles. The Financial Services segment engages in financing and servicing wholesale inventory receivables and consumer retail loans primarily for the purchase of motorcycles in the United States, Canada, and Europe. It provides wholesale financial services to its dealers and retail financing to consumers. Its wholesale financial services include floorplan and open account financing of motorcycles, and motorcycle parts and accessories; real estate loans; computer loans; and showroom remodeling loans. Retail financial services include installment lending for its new and used motorcycles. The Financial Services segment also provides the brokerage of various motorcycle insurance policies and service warranty agreements. Harley-Davidson also provides other services to its dealers, including service and business management training schools, customized dealer software packages, delivery of its motorcycles, a motorcycle rental program, and a rider training program. In addition, the company licenses the name 'Harley-Davidson'

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